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Jan-2025
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Overview
Market Insights Snapshot
Kikoko has shown a varied performance across different product categories in California. In the Beverage category, Kikoko has seen a steady improvement in its rankings, moving from 19th place in October 2024 to 17th place by January 2025. This upward trend is accompanied by a consistent increase in sales, indicating a growing consumer preference for their beverage offerings. In the Capsules category, Kikoko maintained a strong position, consistently ranking within the top six throughout the observed months, even reclaiming its 5th place position in January 2025 after a slight dip in December. However, the Edible category tells a different story, as Kikoko was not able to break into the top 30, indicating a potential area for growth or reevaluation.
The performance of Kikoko in California highlights some interesting trends. While the steady rise in the Beverage category suggests increasing popularity and possibly effective marketing strategies, the Capsules category's stable yet strong ranking points to a solid customer base. Despite these successes, the Edible category's rankings indicate challenges, as Kikoko did not make it into the top 30, which could be a signal of intense competition or a need for product innovation. These insights provide a snapshot of Kikoko's market presence, offering a glimpse into where the brand might focus its efforts moving forward.
Competitive Landscape
In the competitive landscape of the California cannabis capsules market, Kikoko has experienced fluctuating rankings and sales over the past few months. While maintaining a steady 5th place in October and November 2024, Kikoko dropped to 6th in December 2024 before reclaiming the 5th spot in January 2025. This fluctuation contrasts with brands like ABX / AbsoluteXtracts and Emerald Bay Extracts, which consistently held higher ranks, indicating stronger market positions. Notably, Kikoko's sales saw a significant dip in December 2024, which may have contributed to its temporary rank drop, before recovering in January 2025. Meanwhile, Heavy Hitters and Buddies maintained stable ranks, with Buddies briefly surpassing Kikoko in December. These dynamics suggest that while Kikoko remains a competitive player, it faces challenges in maintaining consistent sales performance against its competitors in the California market.
Notable Products
In January 2025, Kikoko's top-performing product was the XTabs Indica High Dose Tablets 20-Pack in the Capsules category, reclaiming the number one spot with sales of 4081 units after falling to second place in December 2024. The XTabs Sativa High Dose Tablets 20-Pack followed closely in second place, having swapped rankings with the Indica variant over the past few months. The XTabs Hybrid High Dose Tablets consistently held the third position from October 2024 through January 2025, showing stable performance. The Little Helpers Sleep Mints and Calm Mints in the Edible category maintained their fourth and fifth ranks respectively, indicating steady demand despite lower sales figures compared to the top three products. Overall, Kikoko's Capsules continue to dominate their sales, with minor fluctuations in rankings across the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
