.svg){kind=small}
Oct-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the state of Massachusetts, Koko Gemz has shown a steady upward trajectory in the Edible category. Despite not being in the top 30 brands, their ranking has improved from 67th in July 2024 to 60th by October 2024. This upward movement is accompanied by a notable increase in sales, indicating growing consumer interest and potentially effective market strategies. While the brand's position outside the top 30 might initially seem concerning, the consistent improvement suggests a positive trend that could eventually lead to a breakthrough into higher rankings.
Conversely, in Washington, Koko Gemz is performing significantly better in the Edible category, consistently maintaining a position within the top 30 brands. The brand's rank has improved from 25th in July 2024 to 22nd in October 2024, showing a strong presence in the market. This is further supported by a substantial increase in sales, suggesting that Koko Gemz is resonating well with consumers in Washington. The sustained top 30 ranking highlights the brand's competitive edge in this state, contrasting with its performance in Massachusetts and indicating potential areas for strategic focus.
Competitive Landscape
In the competitive landscape of the edible cannabis market in Washington, Koko Gemz has shown a promising upward trajectory in recent months. Despite not being in the top 20 brands in July and August 2024, Koko Gemz made a notable comeback by September, securing the 23rd rank and improving further to 22nd in October. This upward movement is indicative of a positive trend in sales, which increased from August to October. Meanwhile, competitors like Sinners & Saints have consistently maintained their position at 20th, and Binske remained static at 21st throughout the same period. The steady rise of Koko Gemz, especially in comparison to brands like Happy Cabbage Farms, which fluctuated between 22nd and 24th, suggests a growing consumer preference for Koko Gemz products. This trend positions Koko Gemz as a brand to watch, as it continues to climb the ranks in a competitive market.
Notable Products
In October 2024, the top-performing product for Koko Gemz was the Milk Chocolate Bite 10-Pack (100mg), maintaining its first-place ranking from September, with impressive sales reaching 1309 units. The Cookies N' Cream Chocolate Bites 10-Pack (100mg) climbed to the second position, showing a consistent upward trend from its previous third-place ranking in the prior months. Meanwhile, the Mint Dark Chocolate 10-Pack (100mg) dropped to third place from second in September, despite strong sales figures. A new entry, Dark Chocolate Bites 10-Pack (100mg), debuted in fourth place, indicating a promising start. Lastly, the Milk Chocolate With Sea Salt Truffles Bites 10-Pack (100mg THC, 1.98oz) slightly declined to the fifth position, continuing its steady performance since its introduction in August.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
