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Jan-2025
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Overview
Market Insights Snapshot
Analyzing the performance of Kosmik Brands across different states and categories reveals some intriguing trends. In the Edible category in Massachusetts, Kosmik Brands consistently hovered just outside the top 30, maintaining ranks between 39 and 41 from October 2024 to January 2025. This consistent ranking, despite not breaking into the top 30, indicates a stable presence in the market, albeit with a slight decline in sales from $64,054 in October 2024 to $52,757 in January 2025. In contrast, the Vapor Pens category in Massachusetts did not see Kosmik Brands in the top 30 until January 2025, when they emerged at rank 88, suggesting a nascent entry or re-entry into this category.
In Missouri, Kosmik Brands demonstrated a more dynamic performance in the Edible category. Starting strong at rank 6 in October 2024, the brand experienced fluctuations, dropping to rank 21 in December 2024 before recovering to rank 11 by January 2025. This fluctuation in rankings was mirrored by a notable dip and subsequent rise in sales, indicating potential market volatility or strategic adjustments. However, in the Vapor Pens category in Missouri, Kosmik Brands only appeared in the rankings in October 2024 at position 64, and did not maintain a presence in the subsequent months, which could imply challenges in gaining traction or shifting focus within this category.
Competitive Landscape
In the Missouri edible cannabis market, Kosmik Brands has experienced notable fluctuations in its ranking and sales performance from October 2024 to January 2025. Initially holding a strong position at rank 6 in October 2024, Kosmik Brands saw a significant drop to rank 18 in November and fell out of the top 20 in December. However, the brand made a comeback in January 2025, climbing back to rank 11. This volatility contrasts with competitors like DOSD Edibles, which consistently improved its rank from 19 in October to 10 in January, and Honeybee, which maintained a relatively stable performance around the top 10. Meanwhile, Good Taste and Tsunami also showed upward trends, with Good Taste reaching rank 9 by January. These dynamics suggest that while Kosmik Brands has the potential to regain its market position, it faces stiff competition from brands that are steadily increasing their market share in Missouri's edible category.
Notable Products
In January 2025, the top-performing product for Kosmik Brands was the Black Hole Green Single Serve Gummy (100mg), maintaining its first-place ranking from December 2024 with a sales figure of 930 units. The THC/CBD/CBN Galaxzzz Gummies 20-Pack (100mg THC, 150mg CBD, 125mg CBN) secured the second position consistently for the third consecutive month. The Black Hole - Red Tropical Fruit Punch Gummies 10-Pack (1000mg) emerged as a notable performer, climbing to the third rank. The Abyss Blue Raspberry & Cream Gummies 10-Pack (2000mg) improved its ranking from fifth in December to fourth place in January, while the Black Hole- Orange Slices Gummy 10-Pack (100mg) dropped slightly to fifth place. Overall, the rankings indicate a strong preference for the Black Hole series among consumers, with slight shifts in product popularity over the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
