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Dec-2024
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Overview
Market Insights Snapshot
Kynd Cannabis Company has demonstrated varying performance across different states and product categories. In Massachusetts, the brand showed a positive trend in the Flower category, climbing from a rank of 14 in September to 11 by December. This upward movement coincides with a notable increase in sales, indicating a strengthening market presence. However, their performance in the Pre-Roll category, while improving from a rank of 62 in September to 33 in December, still did not place them in the top 30 for the initial months, suggesting room for growth in this segment. The sales figures in this category also reflect this upward trajectory, which could be an area of opportunity for Kynd Cannabis Company to capitalize on further.
In contrast, the performance of Kynd Cannabis Company in Nevada presents a mixed picture. For the Flower category, the brand experienced a decline in rankings from 14 in September to 23 by December, indicating a need to reassess strategies in this competitive market. Conversely, the Pre-Roll category in Nevada tells a more optimistic story, with the brand improving its rank from 21 in September to 8 in December, highlighting a significant gain in market share. In Ohio, the Flower category saw fluctuations with a peak rank of 20 in November, though it dipped to 25 in December, suggesting a volatile performance that requires attention. These insights provide a snapshot of Kynd Cannabis Company's diverse market dynamics, which could guide strategic adjustments in the coming months.
Competitive Landscape
In the Massachusetts flower category, Kynd Cannabis Company has shown a notable upward trend in its ranking, moving from 16th place in October 2024 to 11th place by December 2024. This positive trajectory in rank is indicative of a successful strategy, possibly driven by increased sales, which rose significantly from October to December. In comparison, Strane has consistently maintained a higher rank, peaking at 10th place in December 2024, suggesting strong competition. Meanwhile, Find. has experienced a decline from 5th place in October to 9th place by December, which may present an opportunity for Kynd Cannabis Company to capture more market share. Additionally, Eleven has shown a significant climb from being outside the top 20 in September to 13th place in December, posing a potential competitive threat. Overall, while Kynd Cannabis Company is improving its position, the competitive landscape remains dynamic, with brands like Springtime also fluctuating in rank, indicating that maintaining momentum will be crucial for Kynd Cannabis Company's continued success.
Notable Products
In December 2024, N.Y. Sour Diesel (3.5g) maintained its position as the top-performing product for Kynd Cannabis Company, with sales reaching 13,151 units. Double Mintz (3.5g) secured the second spot, showing consistent performance since October 2024. Purple Mountain Majesty (3.5g) entered the rankings at third place, indicating a strong debut. Red Velvet Cheesecake (3.5g) and Caramel Gelato (3.5g) followed in fourth and fifth positions, respectively, marking their first appearance in the top five. Overall, the rankings highlight both stability in top performers and emerging new entries for the month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
