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Oct-2024
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Overview
Market Insights Snapshot
Mile High Dabs has shown a fluctuating performance in the Colorado concentrates market over the past few months. In July 2024, the brand was ranked 23rd, improving its position in August and September by reaching 19th and 18th place, respectively. However, by October, Mile High Dabs experienced a notable drop to the 28th position, indicating potential challenges or increased competition within the market. This decline is significant as it places the brand outside the top 20, suggesting that they may need to reassess their market strategies to regain a stronger foothold.
While Mile High Dabs maintained a consistent sales performance in the earlier months, with sales figures slightly above $128,000, the drop to $71,349 in October is noteworthy. This decline in sales aligns with their drop in ranking, which could be attributed to seasonal factors, shifts in consumer preferences, or competitive dynamics. Interestingly, the absence of Mile High Dabs from the top 30 in other states or categories during these months highlights a potential area for growth or diversification. Expanding their presence beyond Colorado or exploring other product categories might be beneficial for their long-term growth strategy.
Competitive Landscape
In the competitive landscape of the Colorado concentrates market, Mile High Dabs has experienced notable fluctuations in rank and sales over the past few months. In July 2024, the brand held a respectable 23rd position, improving to 19th in August and maintaining a strong 18th place in September. However, by October, Mile High Dabs saw a decline to 28th place, indicating a significant drop in market performance. This decline is mirrored in their sales figures, which, while initially stable, saw a downturn in October. In contrast, Sunshine Extracts maintained a higher rank, though they too experienced a downward trend from 15th in August to 26th in October. Meanwhile, Newt Brothers Artisanal and The Greenery Hash Factory also faced challenges, with fluctuating ranks and declining sales, suggesting a broader market shift. Interestingly, Green Treets showed an upward trajectory, climbing from 42nd in July to 27th in October, potentially capturing market share from competitors like Mile High Dabs. These dynamics highlight the competitive pressures and shifting consumer preferences in the Colorado concentrates market.
Notable Products
In October 2024, Loompas Headband Wax (1g) emerged as the top-performing product for Mile High Dabs, climbing from its previous fourth position in September to first place. Fritter Breath Sugar Wax (1g) followed closely in second, making a notable re-entry into the rankings after being unlisted in August and September. Strawberry Guava Wax (1g) maintained a consistent performance, holding third place despite a decrease in sales from September. Purple Romulan Wax (1g) dropped to fourth place, experiencing a significant decrease in sales from the previous month. Coffee Creamer Wax (1g) entered the rankings for the first time in October, securing the fifth position with sales of 538 units.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
