.svg){kind=small}
Jan-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Mile High Xtractions (MHX) has shown a notable upward trajectory in the Concentrates category within Colorado. Starting from a rank outside the top 50 in October 2024, the brand made a significant leap to rank 41 by January 2025. This improvement is indicative of a growing consumer preference for MHX's concentrate offerings, which is further supported by a steady increase in sales from $14,093 in October to $23,046 in January. The brand's ability to climb the ranks and enhance its market presence in Colorado's competitive concentrates segment suggests effective strategies in product positioning and consumer engagement.
In the Vapor Pens category, Mile High Xtractions (MHX) has maintained a relatively stable presence within the top 30 in Colorado. Despite a slight dip in rank from 23 in December 2024 to 30 in January 2025, the brand's sales figures reveal a peak in December followed by a reduction in January. This fluctuation might be attributed to seasonal demand changes or strategic shifts in marketing efforts. Nonetheless, MHX's consistent ranking within the top 30 highlights its resilience and established footprint in the vapor pens market, even as it faces intense competition from other brands.
Competitive Landscape
In the competitive landscape of the Colorado Vapor Pens category, Mile High Xtractions (MHX) has shown a dynamic performance over the past few months. Notably, MHX improved its rank from 32nd in October 2024 to 23rd in December 2024, before experiencing a slight decline to 30th in January 2025. This fluctuation indicates a competitive market where MHX is gaining traction but faces stiff competition from brands like Edun and Dablogic, which consistently maintained higher ranks. Despite this, MHX's sales in December 2024 surpassed those of Binske and Bakked, highlighting its potential to climb higher in the rankings with strategic marketing and product differentiation. The competitive pressure from these brands underscores the importance for MHX to continue innovating and capturing consumer interest to sustain and improve its market position.
Notable Products
In January 2025, the top-performing product from Mile High Xtractions (MHX) was Gelato Cake Distillate Disposable (1g) in the Vapor Pens category, achieving the number one ranking with sales of 889 units. White Gravy Distillate Cartridge (1g), also in the Vapor Pens category, followed closely as the second-ranked product with notable sales. Peach Maraschino Distillate Syringe (1g) held the third position in the Concentrates category, demonstrating strong performance. Turtle Sundae Distillate Cartridge (1g), which was ranked first in November 2024, dropped to fourth place in January 2025, indicating a shift in consumer preference. Finally, Bootlegger Distillate Disposable (2g) secured the fifth spot, rounding out the top five products for the month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
