.svg){kind=small}
Mar-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Miss Grass has shown varying performance across different states and categories, with notable movements in the pre-roll segment. In New Jersey, Miss Grass consistently maintained a strong presence in the pre-roll category, sustaining a top 6 position from December 2024 through March 2025, even reaching the 5th spot twice. This consistent ranking is a positive indicator of brand strength in the state. However, in Arizona, the brand did not make it into the top 30 pre-roll brands, suggesting room for growth in that market. Meanwhile, in Massachusetts, Miss Grass experienced a significant jump in the pre-roll category, moving from 27th place in December 2024 to 16th by March 2025, indicating a positive trend in consumer preference.
In Illinois, Miss Grass held steady in the pre-roll category, maintaining an 18th to 19th rank over the months, which suggests a stable market position. The situation in Missouri is more challenging, as the brand only appeared in the rankings in February 2025 at 30th place, before dropping out of the top 30 by March. This indicates potential volatility or competition in the market. Additionally, the flower category in New Jersey saw Miss Grass ranked at 39th in December 2024, highlighting potential opportunities for growth in that segment. These insights reflect the brand's varied performance across different states, with some markets showing promise while others present challenges.
Competitive Landscape
In the competitive landscape of the New Jersey pre-roll category, Miss Grass has shown resilience and consistency in its market position, maintaining a rank of 5th in December 2024, January 2025, and March 2025, with a slight dip to 6th in February 2025. This stability is noteworthy given the dynamic shifts among its competitors. For instance, Verano has demonstrated a strong upward trajectory, climbing from 6th in December 2024 to 4th by March 2025, potentially challenging Miss Grass's position. Meanwhile, (the) Essence experienced a decline from 2nd to 6th over the same period, which could present an opportunity for Miss Grass to capture market share. Additionally, Garden Greens has shown impressive growth, particularly with a significant sales surge in March 2025, moving from 4th to 3rd place, indicating a competitive threat. Despite these fluctuations, Miss Grass's sales have remained robust, particularly in March 2025, where it closely rivals Verano, suggesting a strong brand presence and customer loyalty in the New Jersey market.
Notable Products
In March 2025, the top-performing product for Miss Grass was the All Times - Hybrid Blend Pre-Roll 5-Pack (2g), maintaining its number one rank consistently since December 2024, with notable sales of 8832 units. The Fast Times - Joels Lemonade x Drip Station Mini Pre-Roll 5-Pack (2g) climbed to the second position, showing a significant improvement from the third position in the previous two months. Fast Times - Melonatta Pre-Roll 5-Pack (2g) made a notable entry into the rankings at third place, having not been ranked in February 2025. The All Times - Zoreoz Pre-Roll 5-Pack (2g) entered the top five for the first time, securing the fourth position. Meanwhile, Fast Times - Blend Minis Pre-Roll 5-Pack (2g) saw a decline, dropping from second in January 2025 to fifth in March 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
