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Mar-2025
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Overview
Market Insights Snapshot
Missouri's Own Edibles has shown a consistent presence in the Missouri market, particularly in the Edible category. Over the months from December 2024 to March 2025, the brand maintained a steady rank, fluctuating slightly between 17th and 18th place. This stability suggests a loyal customer base and consistent demand for their products within the state. Despite a slight dip in sales from December to February, the brand's ranking remained largely unaffected, indicating resilience in their market position. This suggests that while there might be some fluctuations in monthly sales, the brand's overall appeal and product quality continue to resonate with consumers.
Notably, Missouri's Own Edibles does not appear in the top 30 rankings in states beyond Missouri, indicating a more localized market focus. This absence could be seen as a limitation in their current market reach, but it also highlights potential growth opportunities for expansion into new territories. The brand's consistent performance in Missouri provides a strong foundation that could be leveraged for entry into other states' markets. Exploring why they have not yet penetrated other regions could reveal strategic insights for future growth, such as understanding regional preferences or expanding distribution networks.
Competitive Landscape
In the competitive landscape of the edible cannabis market in Missouri, Missouri's Own Edibles has maintained a consistent presence, ranking between 17th and 18th place from December 2024 to March 2025. Despite facing stiff competition, the brand has shown resilience, particularly against competitors like ROBHOTS and Smokey River Cannabis, both of which have experienced more fluctuation in their rankings. Notably, Good Taste has seen a significant drop from 9th to 15th place in March 2025, which may present an opportunity for Missouri's Own Edibles to capture more market share. Meanwhile, Curio Wellness has also seen a decline, falling to 20th place in March 2025, suggesting a potential shift in consumer preferences that could benefit Missouri's Own Edibles. With stable sales figures compared to the more volatile sales of its competitors, Missouri's Own Edibles is well-positioned to leverage these market dynamics to enhance its standing in the Missouri edible cannabis market.
Notable Products
In March 2025, the top-performing product from Missouri's Own Edibles was the CBD/THC 10:1 Sativa Concord Grape Gummies 10-Pack, maintaining its first-place rank from previous months with sales of 2917 units. The CBN/THC 1:1 Indica Blackberry Gummies 10-Pack showed a notable rise, moving from fourth place in February to second place in March with increased sales. The Hybrid Raspberry Gummies 10-Pack, which was ranked first in January, secured the third position in March. The Indica Wild Cherry High Dose Gummies 10-Pack saw a drop, moving from second place in February to fourth in March. Indica Pawpaw Fruit Gummies 10-Pack remained consistent, holding the fifth spot from February through March.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
