.svg){kind=small}
Oct-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Mozey Extracts has shown varied performance across different states and product categories over recent months. In the Arizona market, the brand's standing in the Concentrates category has seen a gradual decline from 15th position in July to 21st by October. This downward trend is mirrored by a decrease in sales from $99,974 in July to $59,826 in October, indicating potential challenges in maintaining consumer interest or facing increased competition. In contrast, the Illinois market presents a more stable picture for Mozey Extracts in the Concentrates category, with rankings fluctuating between 12th and 16th place, suggesting a steadier performance despite some variability in sales figures.
In the Vapor Pens category, Mozey Extracts has had mixed results. In Illinois, the brand maintained a presence in the top 30, albeit with fluctuations, ranking 24th in July and falling to 29th by October. This suggests a competitive landscape where sustaining a higher rank is challenging. Meanwhile, in Michigan, the brand made significant strides, improving from a rank of 62nd in July to 28th by October, indicating a successful penetration into this market segment. However, the absence from the top 30 in some months highlights the competitive nature of the industry and the need for consistent performance to maintain visibility.
Competitive Landscape
In the competitive landscape of Vapor Pens in Michigan, Mozey Extracts has demonstrated a dynamic shift in market positioning over the past few months. Initially ranked at 62 in July 2024, Mozey Extracts made a significant leap to 32 in August, reaching its peak at 25 in September before slightly declining to 28 in October. This upward trajectory, particularly from July to September, indicates a robust increase in consumer interest and sales performance. In contrast, brands like Fluresh and Pro Gro have shown more stable, albeit less dramatic, improvements in rank, with Fluresh climbing from 41 to 25 and Pro Gro maintaining a competitive edge around the mid-20s. Meanwhile, Mac Oils and Bossy have experienced fluctuations, with Mac Oils dropping from 24 to 30 and Bossy showing a slight recovery from 37 to 29. Mozey Extracts' ability to ascend rapidly in rank suggests effective marketing strategies and product offerings that resonate well with consumers, although the slight decline in October indicates potential challenges in sustaining this momentum against competitors.
Notable Products
In October 2024, the Apple Jack Distillate Cartridge (1g) from Mozey Extracts emerged as the top-performing product, climbing from the second position in September to the first. Following closely, the Razzle Dazzle Berry Distillate Cartridge (1g) secured the second rank, marking a significant improvement from its fifth-place position the previous month with sales reaching 6,580 units. The Orange Cookies Distillate Cartridge (1g) made a notable entry into the rankings, taking the third spot. Freddy Pebbles Distillate Cartridge (1g) re-entered the top five, landing at fourth place after being unranked in September. Lastly, Bomb Berry Pop Distillate Cartridge (1g) maintained a consistent presence in the rankings, albeit dropping from fourth to fifth place in October.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
