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Nov-2024
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Overview
Market Insights Snapshot
Mr. Moxey's has shown varied performance across different states, particularly in the Edible category. In Colorado, the brand maintained a consistent ranking of 15th place from September through November 2024, following a slight drop from 14th in August. This stability in ranking is notable, especially given the competitive nature of the Edible category. However, in Massachusetts, Mr. Moxey's experienced a gradual decline, slipping from 23rd to 29th place over the same period. This downward trend in Massachusetts might indicate challenges in maintaining market presence or could reflect broader market dynamics at play.
In Oregon, Mr. Moxey's saw a slight decline in ranking, moving from 10th place in August to 12th by November 2024. Despite this, the brand's sales figures suggest a relatively stable demand, which could be a positive sign of consumer loyalty. Meanwhile, in Washington, Mr. Moxey's held steady at 12th place from September to November, with a notable increase in sales in November, hinting at a potential seasonal boost or successful promotional efforts. The absence of Mr. Moxey's in the top 30 rankings in any other state or province during this period might suggest areas for potential growth and expansion, or it could reflect a strategic focus on markets where the brand is already established.
Competitive Landscape
In the Washington edibles market, Mr. Moxey's has maintained a consistent rank of 12th from September to November 2024, following a slight drop from 11th in August. Despite this stable ranking, Mr. Moxey's faces stiff competition from brands like Marmas, which has shown an upward trajectory, climbing from 12th in August to 10th by November. This upward movement of Marmas suggests a growing consumer preference that could challenge Mr. Moxey's market position. Meanwhile, Cormorant has consistently ranked just above Mr. Moxey's, although it experienced a slight dip in sales from August to October before recovering in November. Additionally, The 4.20Bar and Constellation Cannabis have maintained lower ranks but show potential for growth, as seen in The 4.20Bar's rank improvement in November. These dynamics highlight the competitive pressure Mr. Moxey's faces in maintaining its market share and suggest a need for strategic initiatives to bolster its position amidst rising competitors.
Notable Products
In November 2024, the top-performing product from Mr. Moxey's was Energizing Peppermint Mints 20-Pack (100mg), maintaining its leading position consistently from August through November. The CBD/THC 1:1 Balance Peppermint Mints 20-Pack (100mg CBD, 100mg THC) regained its second-place ranking after slipping to third in October, with sales reaching 4,224 units. CBC/THC 1:1 Energize Peppermint Mints 20-Pack (100mg CBC, 100mg THC) improved its standing, moving up to third place from fourth in previous months. Meanwhile, CBG/CBD/THC 1:1:1 Relief Lemon Ginger Mints 20-Pack (100mg CBG, 100mg CBD, 100mg THC) dropped to fourth place after holding second in October. The CBN/CBD/THC 1:1:1 Dream Lavender Mints 20-Pack (100mg CBN, 100mg CBD, 100mg THC) remained steady at fifth place, showing a slight increase in sales compared to October.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
