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Oct-2026
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Muncheas is stocked at 41 licensed dispensaries across Massachusetts, with the deepest coverage in Boston, Fall River, Holyoke, Lowell, and Middleborough. Search by ZIP code or city below to find the closest one.
Market Insights Snapshot
In October 2026, Muncheas operated as a single-category brand in Edible, holding a 100.0% category mix with month-over-month sales up 18.62% and year-over-year sales up 5.34%. Average price fell 24.33% year-over-year to $7.05, while the brand sat at rank 24 in Edible within Massachusetts, indicating that volume gains outpaced price compression on a monthly basis but lagged on a yearly basis. The pattern implies that a concentrated Edible focus converted short-term price-driven traffic into sales growth, yet the single-category exposure leaves the brand’s annual performance reliant on discount-driven elasticity rather than diversified demand.
The combination of an 18.62% month-over-month lift alongside a 24.33% year-over-year price drop, paired with a 5.34% year-over-year sales increase and a rank of 24 in Massachusetts Edible, implies that Muncheas is competing primarily on accessible price points rather than mix expansion. With 100.0% of sales in Edible and average price at $7.05, the positioning skews toward high-frequency, value-sensitive segments, suggesting that sustaining growth will depend on maintaining elastic response to promotions while nudging upmix within Edible subtypes to protect rank without needing cross-category diversification.
Competitive Landscape
Muncheas sits at rank #24 in MA Edible in October 2026, down 4 positions year over year from #20, while holding flat versus three months ago at #24; that contrasts with Camino climbing from #3 to #1 and Wyld sliding from #2 to #3 alongside a -6.0% sales change, indicating competitors are either consolidating gains or ceding ground as Muncheas stalls. The brand’s peak at #20 in October 2025 has not been revisited, whereas Kanha / Sunderstorm edged from #1 to #2 with +11.3% YoY sales and Betty's Eddies held #4 with a -8.0% YoY sales shift, implying Muncheas’ static rank amid mixed competitor momentum points to share erosion risk unless distribution or mix changes re-accelerate rank recovery.
Notable Products
In October 2026, Muncheas priced its gummies far below comparable 20-pack gummies, with an average gap of 53.4%, while top items like Strawberry Fruit Gems Gummies 20-Pack (100mg) run 56.0% lower than similar products. This deep discounting within a single format concentrates demand in value-priced gummies, so most of its sales come from low-price packs.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
