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Aug-2025
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Overview
Market Insights Snapshot
Neno's Naturals has demonstrated consistent performance in the Michigan market, particularly within the Tincture & Sublingual category. The brand maintained a steady rank of sixth place from May through August 2025, indicating a stable presence in this segment. Despite a noticeable dip in sales in August compared to the previous months, the brand's ability to sustain its ranking suggests a loyal customer base. This consistency is a positive sign of brand strength in the Michigan market, even as sales figures fluctuate.
The performance of Neno's Naturals in the Topical category in Michigan also reflects significant activity. The brand improved its ranking from sixth to fifth place in June and July 2025, before returning to sixth in August. This fluctuation in rank, coupled with a notable spike in sales in June, highlights the brand's dynamic positioning within the market. However, the brand did not break into the top 30 in other states or categories, which may suggest areas for potential growth or challenges in expanding its market presence beyond Michigan.
Competitive Landscape
In the Michigan Topical cannabis market, Neno's Naturals has experienced fluctuations in its ranking and sales performance over recent months. Starting from May 2025, Neno's Naturals held the 6th position, improved to 5th in June and July, but slipped back to 6th by August. This movement suggests a competitive struggle, particularly against brands like Vlasic Labs, which maintained a steady 4th place throughout the same period, indicating a robust market presence. Meanwhile, Northern Connections showed a decline, dropping out of the top 20 after June, while Bossy emerged in July, climbing to 5th by August, directly impacting Neno's Naturals' rank. This competitive landscape highlights the dynamic shifts in consumer preferences and the need for Neno's Naturals to strategize effectively to regain and maintain a higher market position.
Notable Products
In August 2025, the top-performing product for Neno's Naturals was the CBD/THC 3:1 Calm Transdermal Patch with a sales figure of 1279 units, climbing from its consistent second-place ranking in the previous months to take the top spot. The THC Transdermal Patch, which held the number one position from May to July, dropped to second place in August with a noticeable decrease in sales. The CBD/THC 1:1 Balance Transdermal Patches maintained its third-place ranking throughout the four months, showing stable performance. The Lemon Lime Gummies 20-Pack held steady at fourth place since June, with a gradual increase in sales each month. The CBD/THC 1:1 Sweet Mint Tincture entered the ranking in July at fifth place, maintaining this position into August.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
