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Sep-2024
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Overview
Market Insights Snapshot
NLVO / North Las Vegas Organics has demonstrated notable performance in the Nevada market, particularly in the Concentrates category. Over the summer months, there has been a significant upward trend in their rankings, moving from the 30th position in June to 23rd by September. This improvement is indicative of a strategic push or increased consumer demand, as evidenced by a steady rise in sales from $12,350 in June to $17,233 in September. Such consistent growth highlights the brand's strengthening presence in the Concentrates segment, positioning them as a formidable player in a competitive market.
In contrast, NLVO's performance in the Vapor Pens category in Nevada has been less robust. The brand was ranked 54th in July but did not maintain a position in the top 30 for the subsequent months, suggesting challenges in maintaining traction or possibly a shift in consumer preferences within this category. The absence from the top rankings after July could be a point of concern for the brand, indicating potential areas for improvement or the need for strategic realignment. This discrepancy between categories underscores the importance of targeted strategies to capitalize on strengths and address weaknesses within different product lines.
Competitive Landscape
In the Nevada concentrates market, NLVO / North Las Vegas Organics has shown a notable upward trend in rankings from June to September 2024, moving from a position outside the top 20 in June to rank 23rd by September. This improvement in rank reflects a positive trajectory in sales, with a consistent increase from June to September. Despite this progress, NLVO faces stiff competition from brands like Virtue Las Vegas and Roots, both of which also saw improvements in their rankings during the same period. However, Panna Extracts and Mo-jo (NV) have maintained stronger positions, with Panna Extracts consistently ranking within the top 20 and Mo-jo (NV) showing a significant rebound in September. These dynamics suggest that while NLVO is gaining ground, it must continue to innovate and enhance its market presence to compete effectively with these established brands.
Notable Products
In September 2024, NLVO / North Las Vegas Organics saw Chemical Cookies Live Rosin (1g) reclaim its top position in the Concentrates category with sales reaching 151 units, a significant increase from its previous rank of 5 in July 2024. Froyo Snacks Live Rosin (1g) climbed to the second spot, maintaining strong performance with 146 units sold. Sin City Runtz Infused Pre-Roll (1g) made a notable entry in the Pre-Roll category, securing the third rank with 144 units sold. Garlic & Bananas Live Rosin (1g) and Hindu Zkittlez Live Rosin (1g) debuted in the rankings at fourth and fifth positions, respectively. This shift in rankings indicates a strong consumer preference for live rosin products in September, highlighting a trend towards premium concentrates.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
