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Jan-2025
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Overview
Market Insights Snapshot
Nordic Goddess has shown varied performance across different states, particularly in the Topical category. In Colorado, the brand maintained a consistent rank of 4th place from October to December 2024, before slipping to 5th place in January 2025. This drop in rank correlates with a noticeable decrease in sales, which fell from $82,608 in October to $44,667 in January. Meanwhile, in Massachusetts, Nordic Goddess demonstrated a strong presence, climbing to 2nd place in November 2024 before settling back to 4th place by January 2025. Despite the fluctuation in rank, the sales figures reflect a peak in November, suggesting a temporary boost in consumer interest or promotional activity during that month.
In contrast, Nevada has been a stronghold for Nordic Goddess, where the brand has consistently ranked within the top three spots, even reclaiming the top position in January 2025. This performance indicates a stable and possibly growing market share in Nevada, with sales rebounding to $65,720 in January after a dip in November. It's noteworthy that Nordic Goddess did not appear in the top 30 brands in any other states or provinces, which could suggest either a targeted market strategy or potential areas for expansion. The brand's ability to maintain high rankings in Nevada and Massachusetts, while facing challenges in Colorado, highlights the dynamic nature of cannabis markets and the importance of strategic positioning.
Competitive Landscape
In the Nevada Topical category, Nordic Goddess has demonstrated notable fluctuations in its market position over the past few months. Despite starting strong in October 2024 as the top-ranked brand, Nordic Goddess experienced a dip to third place in November 2024, overtaken by Medizin and INDO. However, the brand quickly rebounded, climbing back to second place in December 2024 and reclaiming the top spot in January 2025. This dynamic shift in rankings is reflective of the competitive pressures from Medizin, which maintained a strong presence, consistently ranking either first or second throughout the period. Meanwhile, INDO showed a stable performance, consistently holding the third position except for a brief rise to second in November 2024. These ranking changes suggest that while Nordic Goddess has a strong brand presence, it faces significant competition, particularly from Medizin, which has shown higher sales figures in certain months, indicating a need for strategic marketing efforts to maintain its leading position.
Notable Products
In January 2025, the top-performing product from Nordic Goddess was the CBD/THC 1:1 Cooling Therapeutic Body Balm (250mg CBD, 250mg THC, 2oz) in the Topical category, maintaining its first-place rank for four consecutive months with sales of 1236 units. The CBG:CBD:THC Vibe 10X Body Balm (2500mg CBG, 2500mg CBD, 2500mg THC, 2oz) held steady at the second position, showing consistency in its ranking compared to previous months. The CBD/THC 1:1 Therapeutic Body Balm (500mg CBD, 500mg THC) was ranked third, dropping from its second-place position in November 2024. The THC Cooling Balm (500mg) consistently remained in fourth place over the same period. Notably, the Wrangler Body Balm (2oz) entered the rankings at fifth place in January 2025, showing a new addition to the top products lineup.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
