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Nov-2025
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Overview
Market Insights Snapshot
In the state of Connecticut, On The Rocks has demonstrated consistent performance across the Edible and Vapor Pen categories. For Edibles, the brand maintained its position at rank 11 from August through September, improved to rank 9 in October, and slightly dropped to rank 10 in November. This indicates a stable yet competitive presence in the market. The sales figures for Edibles show a notable upward trend, with November sales reaching $97,718, indicating strong consumer demand. In the Vapor Pens category, On The Rocks held steady at rank 15 in August and September, climbing to rank 12 in October and maintaining that position in November. This steady performance suggests a growing acceptance and preference for their products among consumers in the state.
In contrast, On The Rocks faced challenges in the Illinois market. The brand did not appear in the top 30 rankings for Concentrates and Edibles, indicating a struggle to capture significant market share in these categories. In the Vapor Pens category, the brand experienced a decline from rank 42 in August to rank 79 by November, suggesting a weakening position. Despite this, the Vapor Pens category in New Jersey showed a slight recovery, with the brand moving from rank 70 in August to rank 67 in November. This mixed performance across states highlights the varying levels of competition and consumer preferences that On The Rocks faces, providing opportunities for strategic adjustments to improve their market positioning.
Competitive Landscape
In the competitive landscape of vapor pens in Connecticut, On The Rocks has demonstrated notable resilience and growth. From August to November 2025, On The Rocks improved its rank from 15th to 12th, showcasing a positive trajectory in the market. This upward movement is particularly significant given the competitive pressure from brands like Earl Baker, which also saw a rise in rank from 14th to 11th during the same period. Meanwhile, All:Hours maintained a strong position, consistently ranking around 10th, indicating a stable market presence. In contrast, AGL / Advanced Grow Labs experienced a decline, dropping from 9th to 13th, which may have contributed to On The Rocks' improved standing. Despite the competitive dynamics, On The Rocks' sales figures have shown a significant upward trend, particularly from October to November, suggesting effective market strategies and growing consumer preference.
Notable Products
In November 2025, the top-performing product from On The Rocks was the Hybrid Peach Mango Live Rosin Gummies 10-Pack (100mg) in the Edible category, maintaining its number one rank with sales reaching 1357 units. The Hybrid Peach Mango Flavored Live Rosin Gummies 20-Pack (100mg) held steady at the second position, showing a consistent rise in sales from previous months. Sour Apricot Apple Miracle Fruit Live Rosin Gummies 10-Pack (100mg) remained at the third rank, continuing its upward trend since its introduction in October. Chem-Band Live Rosin Disposable (1g) debuted at fourth place, indicating strong initial consumer interest. Lemon Skunk Live Rosin Disposable (1g) maintained its fifth position, despite a slight decrease in sales compared to October.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
