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Aug-2024
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Overview
Market Insights Snapshot
Origin Extracts has shown fluctuating performance across different categories in Missouri. In the Concentrates category, the brand experienced a notable dip in rankings from May to June 2024, dropping from 20th to 26th. However, it managed to maintain its 26th position in July before making a significant recovery to 21st in August. This rebound is particularly impressive given the competitive nature of the category. The sales figures also reflect this trend, with a substantial increase from $64,503 in July to $106,409 in August. This indicates a strong comeback and suggests that the brand's strategies in Missouri's Concentrates market are paying off.
In the Vapor Pens category, Origin Extracts has struggled to break into the top 30 rankings, consistently hovering around the mid-50s. From May to August 2024, the brand's rankings were 58th, 64th, 58th, and 57th respectively. While these rankings show some minor improvements, the brand has yet to make a significant impact in this category. The sales figures for Vapor Pens also reflect a similar pattern, with a peak in July at $29,483 but a slight decline to $27,989 in August. This suggests that while there is some interest in Origin Extracts' Vapor Pens, the brand may need to reassess its strategy in this category to achieve more substantial growth.
Competitive Landscape
In the Missouri concentrates market, Origin Extracts has experienced notable fluctuations in its ranking and sales over the past few months. In May 2024, Origin Extracts was ranked 20th, but by June and July, it had dropped to 26th, before rebounding to 21st in August. This volatility contrasts with competitors like Teal Cannabis, which saw a steady decline from 18th to 23rd, and Buoyant Bob, which fluctuated but managed to regain its 19th position in August. Meanwhile, Blue Arrow entered the top 20 in July and maintained its position in August, indicating a positive trend. Monopoly Melts also showed improvement, climbing from 32nd in June to 22nd in August. These shifts suggest that while Origin Extracts has faced challenges, there is potential for recovery and growth, especially if it can capitalize on the momentum seen in August. Understanding these competitive dynamics can help Origin Extracts strategize more effectively to improve its market position.
Notable Products
In August 2024, the top-performing product from Origin Extracts was Strawpicanna Pre-Roll (0.5g), maintaining its number one rank for four consecutive months with sales reaching 1006 units. Snowball Cured Badder (1g) climbed to second place from third in July, reflecting a significant increase in sales to 593 units. Driving Miss Dazey Cured Crumble (1g) re-entered the rankings at third place with 413 units sold. Truth Serum Live Resin Caviar (0.5g) moved up one spot to fourth place, matching the sales figures of Driving Miss Dazey Cured Crumble. Bubble Gum Live Nectar (1g) debuted in the rankings at fifth place with notable sales of 360 units.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
