Pistol and Paris

In the competitive landscape of the pre-roll category in British Columbia, Pistol and Paris has demonstrated a stable yet slightly fluctuating performance over the past few months. While maintaining a rank of 7th in October 2024, the brand experienced a slight dip to 8th in November and December, before recovering back to 7th in January 2025. This indicates a consistent presence in the top 10, albeit with a need to bolster its competitive edge to climb higher. In comparison, Color Cannabis consistently held the 5th position before dropping to 6th in January, while Station House mirrored this trend in reverse, moving from 6th to 5th. Notably, Thumbs Up Brand has shown a positive trajectory, improving from 17th to 9th, which could pose a future threat to Pistol and Paris if this upward trend continues. Meanwhile, Dab Bods has experienced minor fluctuations, indicating a competitive but stable environment. For Pistol and Paris, focusing on strategies to enhance brand differentiation and customer loyalty could be pivotal in advancing its rank and sales in this dynamic market.

In January 2025, the Rockstar Pre-Roll 3-Pack (1.5g) emerged as the top-performing product for Pistol and Paris, climbing from its consistent second-place rank in previous months to the first position with sales of 10,230 units. The Pink Goo Pre-Roll (1g), which had maintained the top position from October to December 2024, slipped to second place. The Pink Goo Pre-Roll 3-Pack (1.5g) made a notable entry into the rankings, securing the third position, despite not being ranked in December. Meanwhile, the Death Bubba Pre-Roll 3-Pack (1.5g) dropped to fourth place, experiencing a decline in sales. The Orange Tingz Pre-Roll (1g) rounded out the top five, marking a consistent presence despite lower sales figures compared to previous months.