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Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Rebel Edibles is stocked at 92 licensed dispensaries across Colorado, with the deepest coverage in Denver, Colorado Springs, Aurora, Boulder, and Fort Collins. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In July 2026, Rebel Edibles concentrated 96.07% of sales in Edible, with Topical at 3.93%, while the overall brand sales year over year fell 40.71% and average price declined 2.09%. Within Edible, sales were down 43.04% year over year but up 11.60% month over month, whereas Topical posted a 347.29% month-over-month surge despite contributing under 4% share and lacking a year-over-year baseline; together, this mix leaves the brand ranked 18 in Edible in Colorado, implying a narrow category focus is stabilizing month to month but dragging annual comps.
The coexistence of an 11.60% month-over-month lift in Edible and a 347.29% Topical spike, alongside a 43.04% Edible year-over-year decline and a 2.09% average price drop, implies the brand is leaning on price-accessible Edibles while testing a higher-priced Topical wedge. With 96.07% of volume anchored in Edible and an 18 rank in Colorado, the pattern suggests a need to diversify beyond a single-category dependency and to translate the Topical momentum into sustainable share without eroding Edible positioning.
Competitive Landscape
Rebel Edibles sits at rank 18 in Colorado Edible for July 2026, down 2 positions YoY from rank 16, and up 1 place versus April 2026 when it was 19; versus its peak of rank 11 in January 2025, the current position is 7 spots lower, implying a multi-quarter slide despite a recent quarter-on-quarter nudge upward. Competitively, Wyld held rank 1 with a -24.38% YoY sales change while Dialed In Gummies climbed from rank 3 to rank 2 with +15.80% YoY sales, and Wana slipped from rank 2 to rank 3 with -16.17% YoY sales, indicating Rebel Edibles is losing relative position even as top competitors reshuffle at the top; the pattern implies Rebel Edibles must reverse a 2-rank annual decline to avoid drifting further from its January 2025 peak and ceding more share to brands with upward momentum like Dialed In Gummies.
Notable Products
Indica Pebbles Coated Gummies 10-Pack (100mg) posted the standout jump in July 2026 with a +235% month-over-month surge while moving into rank 5, contrasting with Sativa Strawberry Orange Pebble Bites Gummies 10-Pack (100mg) which fell -13% and sat at rank 3. Vanilla Bean Sea Salt Caramels (100mg) also accelerated by +179% into rank 4, whereas the CBD/CBN/THC 1:1:2 Sweet Dreams Honey Lavender Caramels 20-Pack (50mg CBD, 50mg CBN, 100mg THC) contracted -32% at rank 6; across the top ten, nine SKUs are Edibles, indicating a concentrated portfolio tilt. Indica Blue Raspberry Pebbles Gummies 10-Pack (100mg) held rank 1 with a +9% lift and the only dollar figure worth noting at $25,283, while Rozzies - Mixed Berry Live Rosin Chews 10-Pack (100mg) climbed +153% to rank 7 and Rozzies - Strawberry Watermelon Rosin Gummies 10-Pack (100mg) slipped -12% to rank 8. The pattern implies Rebel Edibles is leaning into sugar-confection formats—especially pebble/coated and rosin-chew variants—using aggressive flavor-line extensions to trade up velocity in mid-pack ranks while tolerating declines in select Sativa and wellness-caranel SKUs.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
