.svg){kind=small}
Oct-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Regulator has demonstrated varied performance across different product categories in Washington. In the Concentrates category, the brand maintained a strong position, holding steady at rank 4 from July through September 2024, before experiencing a slight decline to rank 5 in October. This movement indicates a consistent presence in the top tier, although the drop in October could suggest increasing competition or a shift in consumer preferences. In contrast, Regulator's performance in the Flower category has been less stable, with rankings fluctuating significantly. Starting at rank 98 in July, the brand improved to rank 75 in August but then fell back to ranks 94 and 96 in the following months. This volatility highlights challenges in maintaining a competitive edge in the Flower market, where they struggle to break into the top 30.
In the Vapor Pens category, Regulator has shown a more stable performance in Washington. The brand ranked 9th in July, dropped slightly to 10th in August, and maintained this position through October. Despite the minor fluctuations, Regulator has remained within the top 10, indicating a solid foothold in this category. This stability could be attributed to consistent consumer demand for their Vapor Pens or effective market strategies. However, the lack of presence in the top 30 for certain categories in other states or provinces could suggest areas for growth or improvement, as expanding their reach beyond Washington remains a potential opportunity for the brand.
Competitive Landscape
In the competitive landscape of vapor pens in Washington, Regulator has experienced notable fluctuations in its ranking and sales performance from July to October 2024. Regulator's rank shifted from 9th in July to 10th in August, dropped to 11th in September, and then improved back to 10th in October. This movement reflects a dynamic market where competitors like EZ Vape and Full Spec have shown more stability, with EZ Vape maintaining a consistent presence in the top 10 and Full Spec even climbing to 7th in August. Meanwhile, Dabstract saw a decline from 7th to 11th, indicating potential vulnerabilities that Regulator could capitalize on. Despite these ranking shifts, Regulator's sales have shown a positive trend, with October sales higher than in July, suggesting a resilience in consumer demand that could be leveraged for further growth.
Notable Products
In October 2024, the top-performing product for Regulator was the King Louis XIII Distillate Cartridge (1g) in the Vapor Pens category, climbing to the number one rank with sales of 3,376 units. Following closely, the Jack Herer Distillate Cartridge (1g) improved its position significantly from fourth place in September to second place in October. The Wedding Cake Distillate Cartridge (1g) dropped to third place after being ranked first in August. The Purple Punch Distillate Cartridge (1g) experienced a decline in its ranking, moving from first in September to fourth in October. Notably, the Blueberry Muffin Sugar Wax (1g) entered the rankings for the first time, securing the fifth position in the Concentrates category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
