.svg){kind=small}
Dec-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the state of Washington, Regulator has shown notable fluctuations in its performance across different product categories. For the Concentrates category, the brand maintained a strong presence by ranking 3rd in September 2024 but experienced a decline to the 6th position by December 2024. This downward trend could indicate increasing competition or shifts in consumer preferences. Interestingly, while the brand's sales in Concentrates decreased over these months, they still managed to stay within the top 10, which highlights their resilience despite the challenges. In contrast, their performance in the Vapor Pens category remained relatively stable, hovering around the 10th to 12th positions, suggesting a more consistent demand for their products in this segment.
It's worth noting that Regulator's absence from the top 30 rankings in other categories or states could be seen as a potential area for growth or a reflection of their strategic focus on specific markets. The brand's ability to maintain a foothold in the competitive Washington market, particularly in Concentrates, underscores their strength in this niche. However, the slight drop in rankings for Vapor Pens in November 2024 suggests that there might be room for improvement or innovation to regain a stronger position. Overall, while Regulator has demonstrated a solid performance in Washington, the varying trends across categories indicate the dynamic nature of the cannabis market and the need for brands to adapt continuously.
Competitive Landscape
In the competitive landscape of vapor pens in Washington, Regulator has shown a dynamic performance over the last few months. Despite a slight drop in rank from 10th in October 2024 to 12th in November, Regulator managed to recover to the 11th position by December. This fluctuation in rank is indicative of a competitive market where brands like Ooowee and Dabstract consistently maintain higher ranks, holding 6th and 7th positions respectively in October. Notably, Flipside and Slusheez are also close competitors, with Slusheez showing a significant upward trend, moving from 16th in September to 13th by December. This competitive pressure suggests that while Regulator has a stable presence, there is a need for strategic initiatives to climb higher in the rankings and capture a larger share of the market.
Notable Products
In December 2024, the top-performing product from Regulator was the King Louis XIII Distillate Cartridge (1g) in the Vapor Pens category, maintaining its top position from October 2024 with sales of 2,961 units. Wedding Cake Distillate Cartridge (1g) secured the second spot, slightly dropping from its first position in November 2024. Pineapple Orange Soda Distillate Cartridge (1g) entered the rankings in December 2024 at the third position. Purple Punch Distillate Cartridge (1g) fell to fourth place from its previous first place in September 2024. Platinum OG Distillate Cartridge (1g) debuted in the rankings at fifth place in December 2024.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
