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Jan-2025
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Overview
Market Insights Snapshot
Revel (CO) has demonstrated a noteworthy performance in the Colorado edible category over the past few months. Starting with a rank of 10 in October 2024, the brand experienced a slight dip in November, dropping to 11, but quickly regained its momentum by December, returning to the 10th position. By January 2025, Revel (CO) improved further, climbing to 9th place. This upward movement is indicative of a growing consumer preference for their edible products, as evidenced by a consistent increase in sales from October through January. Such performance highlights the brand's resilience and adaptability in the competitive Colorado market.
In contrast, Revel (CO) faced challenges in the vapor pen category within Colorado. Throughout the observed months, the brand did not make it into the top 30 rankings, with positions fluctuating between 50 and 53. This suggests that while Revel (CO) is gaining traction in edibles, it struggles to secure a strong foothold in the vapor pen market. Despite these challenges, there was a slight improvement in December, when the brand reached its best rank of 50, although it could not maintain this momentum into January. This disparity between categories underscores the varying levels of competition and consumer demand across product lines in the Colorado cannabis market.
Competitive Landscape
In the competitive landscape of the Colorado edible market, Revel (CO) has shown a promising upward trajectory in terms of rank and sales. Over the last four months, Revel (CO) improved its ranking from 11th in November 2024 to 9th by January 2025, indicating a positive shift in market position. This improvement is noteworthy, especially when compared to competitors like Smokiez Edibles, which experienced a slight decline from 9th to 10th place in the same period. Meanwhile, Mr. Moxey's also climbed from 14th to 11th, showcasing a competitive environment. Despite these shifts, Joyibles and Incredibles maintained their stronghold in the top positions, consistently ranking 7th and 8th respectively. Revel (CO)'s sales growth, particularly from December 2024 to January 2025, reflects a robust demand, positioning it as a formidable contender in the market.
Notable Products
In January 2025, Revel (CO) saw the THC/CBD/CBC 1:1:1 Relaxed Peach Lemonade Gummies 20-Pack emerge as the top-performing product, maintaining its number one rank from November 2024 with sales reaching 7875 units. The THC/CBG 2:1 Uplifted Mango Tangerine Gummies 10-Pack secured the second position, consistent with its rank in December 2024, with a notable increase in sales. The CBD/CBN/THC 1:1:1 Sleepy Strawberry Gummy 20-Pack held steady in third place, showing an upward sales trend. The Energetic Lemon Lime Gummy retained its fourth position, while the CBD:THC 1:1 Wild Blueberry Distillate Cartridge consistently ranked fifth. Overall, the rankings of these top products remained stable, reflecting a strong and consistent demand for Revel (CO)'s edible offerings.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
