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Aug-2024
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Overview
Market Insights Snapshot
Rezinators have shown a steady performance in the New York market, particularly in the Edible category. Over the past four months, they have consistently ranked in the top 10, with minor fluctuations between the 9th and 10th positions. Notably, their sales have seen a positive trend, increasing from $205,968 in May to $336,932 in August. This upward trajectory suggests a growing consumer preference for Rezinators' edible products in New York, indicating effective market penetration and product acceptance.
In the Vapor Pens category, Rezinators have experienced a more dynamic movement in rankings within New York. Starting at the 31st position in May, they climbed to the 24th spot by July but saw a slight dip to 25th in August. Despite not breaking into the top 20, their sales figures have shown a consistent increase, reflecting a steady demand. This indicates potential for further growth if Rezinators continue to refine their vapor pen offerings and marketing strategies to capture a larger share of the market.
Competitive Landscape
In the competitive landscape of the Edible category in New York, Rezinators has shown a notable performance trend over the past few months. Despite facing stiff competition, Rezinators has managed to maintain a consistent presence within the top 10 rankings, fluctuating between 9th and 10th place from May to August 2024. This stability is particularly impressive given the dynamic movements of competitors such as Florist Farms, which has seen a more volatile ranking, peaking at 5th place in June before dropping to 7th in August. Similarly, Lost Farm has also experienced fluctuations, reaching as high as 6th place in July but falling back to 8th in August. Meanwhile, Gron / Grön has maintained a steady 9th place ranking, closely trailing Rezinators. This competitive environment underscores the resilience and growing market presence of Rezinators, which has seen a steady increase in sales, culminating in a significant boost in August. This upward trajectory suggests a positive long-term trend for Rezinators, positioning it as a strong contender in the New York Edible market.
Notable Products
For Aug-2024, the top-performing product from Rezinators is Sour Apple Solventless Gummies 10-Pack (100mg) in the Edible category, maintaining its number one rank with notable sales of 3344 units. Fruit Punch Gummies 10-Pack (100mg), also in the Edible category, held steady at the second spot. Sour Blue Raspberry Gummies 10-Pack (100mg) ranked third, showing consistent improvement from fourth in May to third in July. Indica Tropical Mango Solventless Gummies 10-Pack (100mg) remained in the fourth position across the months. A new entry, Cotton Candy Kush Live Rosin Disposable (0.5g) in the Vapor Pens category, debuted at the fifth spot in August.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
