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Nov-2024
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Overview
Market Insights Snapshot
Riviera Creek has shown a dynamic performance across various product categories in Ohio. In the Concentrates category, the brand has made significant strides, improving its ranking from 7th in September 2024 to 3rd by November 2024, indicating a strong upward trend in consumer demand. This is further supported by an increase in sales from $136,040 in September to $265,587 in November. In the Flower category, Riviera Creek has maintained a consistent 2nd place ranking from August through November 2024, highlighting its stable position in the market. However, it's worth noting that in the Vapor Pens category, the brand fell out of the top 30 rankings after September, which could suggest a need for strategic adjustments in this segment.
Despite the fluctuations in some categories, Riviera Creek's overall performance in Ohio suggests a strong foothold in the state's cannabis market. The consistent high ranking in the Flower category, coupled with the notable improvement in Concentrates, points to a well-received product lineup that resonates with consumers. However, the absence of rankings in the Vapor Pens category post-September could indicate challenges or shifting consumer preferences that the brand might need to address. This mixed performance across categories provides an insightful glimpse into the brand's strengths and areas for potential growth, offering a strategic view into its market positioning.
Competitive Landscape
In the competitive landscape of the Ohio flower category, Riviera Creek consistently holds the second rank from August to November 2024, demonstrating a stable position amidst a dynamic market. Despite not surpassing Rythm, which maintains the top spot with a significant lead in sales, Riviera Creek shows resilience and growth potential. Its sales figures have shown a positive trajectory, narrowing the gap with the leading brand. Meanwhile, Klutch Cannabis remains a steadfast competitor at the third rank, although its sales figures are consistently lower than Riviera Creek's. Notably, Certified (Certified Cultivators) fluctuates in rank, indicating potential volatility and offering Riviera Creek an opportunity to solidify its market share. This analysis highlights Riviera Creek's strong market presence and potential for further growth in Ohio's flower category.
Notable Products
In November 2024, the top-performing product for Riviera Creek was Stambaugh GC (2.83g), maintaining its position at rank 1 with a notable sales figure of 23,029 units. GMO Cookies (2.83g) rose to the second position, showing a significant increase in sales compared to previous months. A Riv Stick Diamond Infused Blend (0.5g) dropped to the third rank, despite a steady sales performance. Lost River (2.83g) entered the rankings at fourth place, indicating a strong market entry. Riviera Creek Moon Rocks (1g) also achieved the fourth rank, marking its first appearance in the top rankings for November.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
