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Oct-2024
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Overview
Market Insights Snapshot
In the dynamic cannabis market, Sauced has shown varying performance across states and categories. In Arizona, Sauced's presence in the Vapor Pens category was not strong enough to break into the top 30 from July to October 2024, indicating potential challenges or competition in this segment. Conversely, in California, Sauced maintained a presence in the Vapor Pens category, although it experienced a downward trajectory from a rank of 51 in July to falling out of the top 30 by October. This drop in rank is mirrored by a decrease in sales, suggesting a need to reassess strategies in this highly competitive market.
In Nevada, Sauced demonstrated a more robust performance, particularly in the Vapor Pens category, where it consistently ranked within the top 30, even climbing to 23rd position by October 2024. This consistent presence indicates a strong foothold in the Vapor Pens market in Nevada. However, the brand's performance in the Flower category fluctuated, with ranks moving from 85 in July to 82 in October, suggesting some instability or changing consumer preferences. The Pre-Roll category saw Sauced drop out of the top 30 after August, highlighting potential areas for improvement or increased competition. These insights suggest a varied performance across different states and categories, providing a complex picture of Sauced's market presence.
Competitive Landscape
In the competitive landscape of vapor pens in Nevada, Sauced has demonstrated a notable resilience in maintaining its market position amidst fluctuating ranks and sales dynamics. Over the past few months, Sauced has seen its rank improve from 28th in August 2024 to 23rd in October 2024, reflecting a strategic recovery in its market approach. This improvement is significant given the competitive pressure from brands like Bonanza Cannabis Company, which also improved its rank from 28th in September to 22nd in October. Meanwhile, Srene experienced a decline, dropping from 13th in August to 25th in October, indicating potential market share opportunities for Sauced. Additionally, Polaris MMJ has shown a steady climb, reaching 24th in October, closely trailing Sauced. The entry of Khalifa Kush into the top 20 in October further intensifies the competition. Despite these challenges, Sauced's ability to rebound in sales to levels comparable to July 2024 suggests a robust brand strategy that could capitalize on the shifting dynamics in the Nevada vapor pen market.
Notable Products
In October 2024, the top-performing product for Sauced was the Granddaddy Purp Live Resin Disposable (1g) in the Vapor Pens category, which climbed to rank 1 from rank 4 in September, with notable sales reaching 858 units. The Shorties-Granddaddy Purple Infused Pre-Roll 5-Pack (3g) followed closely, moving up from rank 5 to rank 2, indicating a significant increase in popularity. The Girl Scout Cookies x Gelato (3.5g) in the Flower category secured the third position, marking its entry into the top rankings. Jet Fuel Infused Pre-Roll 5-Pack (3g) maintained a strong presence, holding the fourth spot, showing steady performance. Gelato Live Resin Disposable (1g) debuted in the rankings at fifth place, suggesting a growing interest in this product.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
