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Oct-2024
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Overview
Market Insights Snapshot
Seed and Smith (LBW Consulting) has shown varied performance across different categories in the state of Colorado. In the Concentrates category, the brand experienced a decline in rankings from July through September, dropping from 16th to 23rd before improving slightly to 20th in October. This indicates a potential struggle in maintaining a strong market position amidst competition, although the slight recovery in October could suggest a stabilization or strategic adjustments. In the Vapor Pens category, Seed and Smith maintained a presence within the top 30, though it saw a gradual decline from 23rd in August to 29th by October. This downward trend in Vapor Pens might suggest challenges in sustaining consumer interest or competitive pressures from other brands.
On the other hand, the Flower category saw fluctuating rankings, with Seed and Smith achieving its highest position at 42nd in August before slipping back to 59th by October. This volatility in rankings could be indicative of a highly competitive landscape or varying consumer preferences. Notably, the brand was ranked 60th in the Pre-Roll category in July but did not maintain a spot within the top 30 in subsequent months, which highlights a significant drop-off in visibility or market share in this segment. Overall, Seed and Smith's performance across categories in Colorado reflects both challenges and opportunities for growth, particularly in maintaining consistency and improving rankings in key product categories.
Competitive Landscape
In the competitive landscape of vapor pens in Colorado, Seed and Smith (LBW Consulting) has experienced notable fluctuations in its market rank over recent months, reflecting a dynamic market environment. In July 2024, Seed and Smith held the 26th position, slightly improving to 23rd in August, but then dropping to 28th in September and 29th in October. This downward trend suggests increasing competition from brands like Jetty Extracts, which improved its rank from 38th in July to 32nd in October, and Mile High Xtractions (MHX), which saw a significant rank improvement in September. Despite these challenges, Seed and Smith's sales figures indicate resilience, with a peak in August followed by a decline, yet still maintaining a competitive edge over brands like Sauce Essentials, which entered the top 40 only in August. This competitive analysis highlights the need for Seed and Smith to strategize effectively to regain and sustain higher market positions amid the evolving competition.
Notable Products
In October 2024, the top-performing product for Seed and Smith (LBW Consulting) was Apricot Scone Sugar Wax (1g) in the Concentrates category, which climbed to the number 1 rank from its previous rank of 3 in September. Mac Stax (14g) maintained its strong position in the Flower category, holding steady at rank 2, similar to its rank in August. OG Banana Live Resin Cartridge (1g) made a notable entry into the top rankings for Vapor Pens, securing the 3rd position with sales of 614 units. Gasonade Live Resin Cartridge (1g) followed closely, ranking 4th in the same category. Apricot Scone Live Resin (1g) also appeared in the rankings for the first time, taking the 5th spot in Concentrates.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
