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Nov-2024
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Overview
Market Insights Snapshot
Seed and Smith (LBW Consulting) has shown varied performance across different product categories in Colorado. In the Concentrates category, the brand has demonstrated a notable upward trend, moving from the 27th position in September 2024 to 16th by November 2024. This improvement is accompanied by a consistent sales performance, with a slight dip in October but rebounding in November. The Vapor Pens category also reflects a positive trajectory, with the brand climbing from 28th in September to 17th in November. This category saw a significant sales increase in November, suggesting strong consumer demand and effective market penetration.
However, the brand's performance in the Flower category has been less impressive, as it has not secured a spot within the top 30 brands consistently, only achieving a 49th rank in November. This indicates potential challenges in market competitiveness or consumer preference in this category. Meanwhile, the Pre-Roll category shows a promising ascent, with Seed and Smith rising from outside the top 30 in August to 33rd by November. This suggests a growing acceptance and popularity of their offerings in this segment. Overall, while some categories show robust growth and market presence, others indicate areas where the brand could potentially focus on improvement strategies.
Competitive Landscape
In the competitive landscape of vapor pens in Colorado, Seed and Smith (LBW Consulting) has experienced a dynamic shift in its market position over recent months. While starting at the 20th rank in August 2024, the brand dropped out of the top 20 in September, only to recover to the 23rd position in October and climb to 17th by November. This fluctuation in rank reflects a volatile sales performance, with a notable dip in September followed by a recovery in subsequent months. In comparison, The Colorado Cannabis Co. consistently maintained a stronger presence, ranking between 13th and 17th, while Sano Gardens showed a slight decline from 13th to 16th. Meanwhile, Olio and Harmony Extracts demonstrated more stable rankings, although both experienced minor fluctuations. The competitive environment suggests that Seed and Smith (LBW Consulting) is navigating a challenging market, with opportunities for growth as it seeks to stabilize and improve its position against these established competitors.
Notable Products
In November 2024, the top-performing product from Seed and Smith (LBW Consulting) was Mac Stax (14g) in the Flower category, which reached the number one rank with sales of 1767 units. The Gary Payton Live Terp Distillate Cartridge (1g) in the Vapor Pens category claimed the second spot, showcasing a strong entry into the rankings. Following closely, the Mac N Cheese Live Resin Cartridge (1g) also in Vapor Pens secured the third position. Notably, the San Fernando Valley OG (Bulk) saw a decline from its previous number one ranking in October to fourth place in November. The LA Kush Cake Live Resin Cartridge (1g) rounded out the top five, highlighting a diverse range of high-performing products across different categories.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
