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Mar-2025
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Overview
Market Insights Snapshot
Six Labs has shown a dynamic performance in the Michigan market, particularly in the Flower category. Notably, the brand experienced a dip in its ranking from December 2024 to January 2025, moving from 24th to 27th place. However, this decline was short-lived as Six Labs made a significant comeback in February 2025, climbing to 17th place and maintaining this position in March 2025. This rebound suggests a strong recovery and an effective strategy in enhancing their market presence. The sales figures reflect this positive trend, with a notable increase from January to February, indicating a successful adaptation to market demands.
It is important to highlight that Six Labs managed to stay within the top 30 brands in the Flower category throughout the analyzed months in Michigan. This consistent presence in the rankings underscores their resilience and ability to compete in a highly competitive market. The brand's ability to recover from a lower ranking in January to a more favorable position in the subsequent months is a testament to their strategic initiatives and market responsiveness. The absence of rankings in other states or categories suggests a focused effort in the Michigan Flower market, or perhaps challenges in expanding their footprint beyond this niche.
Competitive Landscape
In the competitive landscape of the Michigan flower category, Six Labs has shown a notable fluctuation in its ranking over the first quarter of 2025. Starting from a rank of 24 in December 2024, Six Labs improved to 17 by February 2025 and maintained this position in March 2025. This upward trend indicates a positive momentum in sales performance, contrasting with brands like High Supply / Supply, which dropped from rank 8 in December 2024 to 16 by March 2025, and Hytek, which fell out of the top 20 in February 2025. Meanwhile, Grip consistently outperformed Six Labs, maintaining a top 15 position throughout the period. Despite the competition, Six Labs' ability to ascend in rank suggests effective strategies in capturing market share, potentially driven by product differentiation or targeted marketing efforts. The brand's resilience in maintaining its rank amidst fluctuating competitors highlights its growing influence in the Michigan flower market.
Notable Products
In March 2025, the top-performing product from Six Labs was Death Star (Bulk) in the Flower category, securing the first rank with notable sales of 9454 units. Lemon Ice (1g) also performed well, ranking second, although it fell from its top position in January. Jungle Pie (3.5g) and Wedding Pie (3.5g) shared the third rank, maintaining consistent sales figures. MAC Mint Cookies (3.5g) improved its position from fifth in February to fourth in March, indicating a positive trend. Overall, these rankings reflect a dynamic shift in consumer preferences, with Death Star (Bulk) emerging as a clear favorite.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
