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Jun-2024
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Overview
Market Insights Snapshot
Six Labs has shown a notable performance in the Flower category within Michigan. Over the span of four months, the brand has experienced fluctuations in its rankings. In March 2024, Six Labs was ranked 28th, improving slightly to 27th in April. However, it fell out of the top 30 in May, only to regain its 27th position by June. This indicates a resilient recovery after a brief dip, suggesting that while the brand faces competitive pressures, it has the capability to bounce back effectively. The sales figures also reflect this trend, with a dip in May followed by a rebound in June, highlighting the brand's potential to recover lost ground.
While Six Labs' performance in Michigan shows some variability, the brand's ability to re-enter the top 30 after a setback is a positive sign. The fluctuation in rankings and sales demonstrates the competitive nature of the Flower category in the state. The fact that Six Labs was not in the top 30 in May could be seen as a setback, but their quick return to the 27th position by June suggests strategic adjustments and market adaptability. This dynamic movement within the rankings provides a glimpse into the brand’s resilience and potential for future growth within Michigan's competitive cannabis market.
Competitive Landscape
In the competitive landscape of the Michigan flower category, Six Labs has experienced fluctuations in its rank and sales over the past few months. Despite a dip in May 2024, where it fell to 35th place, Six Labs managed to recover to 27th place in June 2024. This recovery is notable given the competitive pressure from brands like Traphouse Cannabis Co., which has shown a consistent upward trend, climbing from 57th in March 2024 to 28th in June 2024. Similarly, Heavyweight Heads has also been a significant competitor, maintaining a rank close to Six Labs and showing a steady increase in sales. Meanwhile, Dubs & Dimes has consistently outperformed Six Labs, holding a higher rank throughout the period. Distro 10 has shown volatility, peaking at 8th place in April 2024 but dropping to 26th by June 2024. These dynamics indicate that while Six Labs faces stiff competition, its ability to rebound in rank suggests resilience and potential for growth in the Michigan market.
Notable Products
In June 2024, the top-performing product for Six Labs was MAC Minty (3.5g), securing the first rank with notable sales of 1462 units. Centaur Cookies (3.5g) followed closely in the second position, having dropped from its top rank in May 2024. Lemon Ice (28g) secured the third spot, showing a strong performance for the month. Centaur Cookies (28g) ranked fourth, indicating consistent consumer preference for this product line. Triple Berry (Bulk) maintained its fifth rank from May 2024, despite a slight decrease in sales.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
