.svg){kind=small}
Oct-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the state of Washington, SKÖRD has shown varied performance across different cannabis categories. In the Flower category, SKÖRD ranked 15th in July 2024 but experienced a gradual decline, landing at 28th by October 2024. This downward trend might indicate increasing competition or a shift in consumer preferences. In Vapor Pens, SKÖRD maintained a relatively stable position from July to September, hovering around the 22nd to 23rd ranks, before dropping to 27th in October. This suggests that while SKÖRD has a foothold in this category, there are challenges to maintaining a top-tier position. Interestingly, SKÖRD did not make it into the top 30 for Concentrates from July to October, which could be a concern or an area for potential growth.
Analyzing sales trends, SKÖRD's Flower sales in Washington saw a consistent decline from July to October 2024, which aligns with their drop in ranking. This could be indicative of a broader market trend or specific issues faced by the brand. On the other hand, despite a dip in their Vapor Pens ranking in October, sales in this category saw a peak in August, suggesting a temporary boost or successful marketing during that period. The absence of SKÖRD from the top 30 in the Concentrates category indicates potential challenges in capturing market share, or perhaps a strategic focus elsewhere. Overall, SKÖRD's performance highlights both strengths in certain categories and opportunities for improvement in others.
Competitive Landscape
In the competitive landscape of vapor pens in Washington, SKÖRD has experienced fluctuations in its ranking and sales over the past few months. While SKÖRD maintained a stable rank of 23 in July and August 2024, it saw a slight improvement to 22 in September, before dropping to 27 in October. This decline in rank coincides with a decrease in sales from August to October. Meanwhile, Herb's Oil demonstrated a significant upward trend, jumping from rank 36 in July to 25 in October, with a notable increase in sales during the same period. Similarly, Plume (WA) improved its rank from 42 in July to 26 in October, also showing a positive sales trajectory. In contrast, Hellavated and Treehaus Cannabis have shown more volatility, with Hellavated dropping to rank 29 in October and Treehaus Cannabis maintaining a relatively stable position. These competitive dynamics suggest that SKÖRD may need to reassess its strategies to regain its footing in the Washington vapor pen market.
Notable Products
In October 2024, the top-performing product for SKÖRD was Night Wedding (3.5g) in the Flower category, climbing to the first rank with notable sales of 1628 units. Lemon Shortbread Full Spectrum PHO Ceramic Cartridge (1g) in Vapor Pens slipped from its top position in September to second place, with sales of 1336 units. Wine Foot Full Spectrum Ceramic PHO Cartridge (1g) made a significant leap to third place in October, having been ranked fifth the previous month. Reserve - Payton's Pie PHO Cartridge (1g) debuted in the rankings at fourth place. Unicorn Poop x Pineapple Pez Reserve Live Resin Cartridge (1g) entered the rankings at fifth place in October, showcasing a diverse range of successful products for SKÖRD.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
