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Nov-2024
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Overview
Market Insights Snapshot
Snickle Fritz has shown notable consistency in the Concentrates category within Washington, maintaining an eighth-place ranking from August through November 2024. This stability suggests a strong foothold in the market, despite slight fluctuations in sales figures. In the Vapor Pens category, Snickle Fritz has demonstrated upward momentum, improving its rank from 14th in August to 9th by November, indicating a growing consumer preference for their products. This positive trend is supported by a steady increase in sales, reflecting heightened consumer demand and effective market strategies.
Meanwhile, Snickle Fritz's performance in the Flower category in Washington has been particularly dynamic, with the brand climbing from a ranking of 86th in August to 42nd by November. This significant improvement suggests a successful adaptation to market trends or possibly an expansion in product offerings that resonate with consumers. However, the absence of the brand in the top 30 in other states or categories could indicate areas where Snickle Fritz has yet to establish a strong presence or faces stiff competition. This disparity between categories and states presents both a challenge and an opportunity for the brand to leverage its strengths and address its weaknesses in the broader market landscape.
Competitive Landscape
In the Washington Vapor Pens category, Snickle Fritz has shown a notable upward trend in its rankings over the past few months, moving from 14th place in August 2024 to an impressive 9th place by November 2024. This improvement in rank is accompanied by a significant increase in sales, indicating a growing consumer preference for Snickle Fritz products. In contrast, competitors like Dabstract and Ooowee have experienced a decline in sales, with Dabstract dropping from 8th to 10th place and Ooowee slipping from 6th to 7th place during the same period. Meanwhile, EZ Vape has shown a slight improvement in rank, moving from 10th to 8th place, but their sales figures remain relatively stable. This competitive landscape suggests that Snickle Fritz's strategic initiatives are effectively capturing market share from established players, positioning it as a rising contender in the Washington Vapor Pens market.
Notable Products
In November 2024, Slurricane Distillate Cartridge (1g) maintained its position as the top-selling product for Snickle Fritz, with impressive sales of 8,255 units. Biscotti Distillate Cartridge (1g) held steady in the second position, consistent with its October ranking. Gushers Distillate Cartridge (1g) showed notable improvement, climbing from fourth to third place, indicating a positive sales trend. Tropical Slushie Distillate Cartridge (1g) experienced a slight decline, moving from third to fourth place. Lime Sorbet Distillate Cartridge (1g) remained consistently in fifth place across the months, reflecting stable but modest sales growth.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
