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Mar-2025
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Overview
Market Insights Snapshot
SunMed has demonstrated notable performance across various product categories in Maryland. In the concentrates category, SunMed has consistently held the second position from January to March 2025, reflecting a strong market presence and possibly an increasing consumer preference for their products. The flower category, while competitive, saw SunMed climbing from fifth position in January to fourth in March, suggesting a positive reception and growing market share. The pre-roll category also highlighted SunMed's resilience, maintaining a top-three position throughout the first quarter of 2025, with a brief dip in February. These movements indicate a solid foothold in Maryland's cannabis market, particularly in concentrates and pre-rolls.
Conversely, SunMed's performance in the vapor pens category in Maryland seems to face more challenges. The brand ranked ninth in December 2024, dropped to tenth in January 2025, briefly recovered to ninth in February, and fell back to tenth in March. This fluctuation suggests potential volatility in consumer preferences or increased competition within this segment. The absence of SunMed from the top 30 brands in other states or provinces across any categories may indicate areas for potential growth or market entry strategies. Overall, while SunMed shows strong performance in certain categories, there is room for improvement and expansion in others.
Competitive Landscape
In the Maryland flower category, SunMed has experienced some fluctuations in its competitive positioning over the past few months. Starting from December 2024, SunMed was ranked 3rd, but it slipped to 5th place in January and February 2025 before recovering slightly to 4th place in March 2025. This shift in rank can be attributed to the dynamic performance of competitors such as District Cannabis, which consistently maintained a strong position, moving from 5th to 3rd place by March 2025. Meanwhile, Fade Co. has shown dominance, holding the top rank in December 2024 and only slightly dropping to 2nd place in the subsequent months. The sales trends indicate that while SunMed's sales have seen a slight increase from February to March 2025, competitors like Evermore Cannabis Company have been gaining momentum, climbing from 11th to 6th place over the same period. This competitive landscape suggests that while SunMed remains a strong player, it faces significant challenges from both established and emerging brands in the Maryland market.
Notable Products
In March 2025, the top-performing product for SunMed was Snoop Dogg OG Pre-Roll 2-Pack (1g) in the Pre-Roll category, maintaining its first-place ranking since December 2024, with a notable sales figure of 20,395. Snoop Dogg (3.5g) in the Flower category also held steady at the second position across all observed months. Sour Diesel Pre-Roll 2-Pack (1g) secured the third rank, consistent with its February 2025 position. Ice Cream Cake Pre-Roll 2-Pack (1g) improved its ranking from fifth in February to fourth in March. Lastly, Snoop Dogg OG Pre-Roll (1g) entered the rankings at fifth place in March 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
