Jun-2024
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Overview
Market Insights Snapshot
Tarot Tokes has demonstrated a steady presence in the New York cannabis market, particularly in the Flower category. Over the past few months, the brand has seen slight fluctuations in its ranking, starting at 24th position in March and April, climbing to 20th in May, and then slightly dropping to 22nd in June. This indicates that while Tarot Tokes has managed to maintain a consistent position within the top 30, there is still room for improvement to secure a higher and more stable ranking. The sales figures reflect a similar trend, with a noticeable increase from $176,870 in March to $201,493 in April, followed by a slight dip in May and a recovery in June.
In terms of category performance, Tarot Tokes' position in the Flower category highlights its focus and potential strength in this segment. The brand's ability to stay within the top 30 in New York suggests a solid consumer base and market presence. However, the slight drop in ranking in June might indicate rising competition or market saturation. It's also worth noting that Tarot Tokes has not appeared in the top 30 for other categories, which could be seen as a limitation or an area for potential expansion. Overall, Tarot Tokes shows promising performance, but there are opportunities for growth and diversification.
Competitive Landscape
In the competitive landscape of the New York flower category, Tarot Tokes has shown a steady yet modest performance. Over the past few months, Tarot Tokes has fluctuated in rank, starting at 24th in March 2024, maintaining the same position in April, climbing to 20th in May, and slightly dropping to 22nd in June. This indicates a relatively stable position with minor fluctuations. In comparison, Tyson 2.0 has hovered around the 20th position, showing a similar pattern but with a slight edge in April where it ranked 20th. Meanwhile, Animal House has demonstrated a more dynamic trajectory, starting from 38th in March and climbing to 14th by May, before settling at 20th in June, indicating a significant upward trend that may pose a competitive threat to Tarot Tokes. Veterans Choice Creations (VCC) and Alchemy Pure have also shown fluctuations, with VCC dropping out of the top 20 in May and June, and Alchemy Pure maintaining a more consistent presence around the 18th to 21st positions. These insights suggest that while Tarot Tokes maintains a stable market presence, it faces stiff competition from brands like Animal House, which are rapidly climbing the ranks, potentially impacting Tarot Tokes' future sales and market share.
Notable Products
In June 2024, the top-performing product for Tarot Tokes was Lilac Diesel (3.5g) in the Flower category, maintaining its first-place ranking from previous months with notable sales of 1913 units. Lemon Drip (3.5g), also in the Flower category, secured the second position, marking its debut in the rankings. OG Gastropop (3.5g) followed closely in third place, also making its first appearance. Gelato 41 (3.5g) climbed to the fourth position, having been unranked in May 2024. Ice Cream Cake (3.5g) held steady in fourth place, consistent with its ranking from May 2024.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.