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Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Treetown is stocked at 120 licensed dispensaries across Michigan, with the deepest coverage in Grand Rapids, Detroit, Lansing, New Buffalo, and Ann Arbor. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Treetown’s category mix in September 2026 tilted toward Edible at 39.23% share, yet Edible sales fell 26.70% year over year and 7.86% month over month, while Pre-Roll at 29.20% share declined 21.94% year over year and 35.91% month over month. In contrast, Vapor Pens at 18.52% share contracted 8.24% year over year but expanded 18.80% month over month, and Tincture & Sublingual at 13.05% share slipped 5.54% year over year while gaining 23.77% month over month. With overall brand sales down 20.28% year over year and average price up 10.36%, the mix suggests heavier exposure to categories with double‑digit declines and a pivot toward faster month‑over‑month movers, implying Treetown is transitioning away from underperforming segments toward pockets of near‑term velocity.
The mix shifts imply an opportunity to reposition the center of gravity toward Vapor Pens and Tincture & Sublingual, where month‑over‑month growth of 18.80% and 23.77% contrasts with double‑digit contractions in Edible and Pre-Roll. Given Edible still leads share at 39.23% while holding a rank of 37 in Michigan Edible, the combination of a 26.70% year‑over‑year decline and a 7.86% month‑over‑month drop signals that maintaining this footprint without reformulation or pricing adjustments risks further drag as the brand’s overall sales sit 20.28% below last year; the pattern implies Treetown’s positioning should rebalance toward categories exhibiting sequential momentum while selectively defending Edible to sustain reach.
Competitive Landscape
Treetown sits at rank #37 in MI Edible in September 2026, down 3 positions from #34 year over year, but up 11 positions from #48 in June 2026, indicating recent quarter-on-quarter recovery despite a longer-term slide from its peak of #30 in April 2025. Against this backdrop, Wyld held #1 both year over year and in September 2026 while posting a -18.3% sales change, and Rocket (MI) advanced from #14 to #5 alongside a 65.2% sales increase, suggesting Treetown’s mid-pack position is getting squeezed from above by incumbents and from below by faster risers; the trajectory implies Treetown must convert its short-term rank rebound into sustained gains or risk drifting further from the top-30 corridor.
Notable Products
Sleep - CBN/THC 2:1 Blackberry Lavender Gummies 10-Pack (100mg CBN, 50mg THC) fell 25.6% month over month to rank 1, while the Blood Orange Energize Gummies 10-Pack (100mg) also declined 25.2% at rank 7, indicating that top-line positions are being maintained despite double-digit contraction. In contrast, the Sleep - CBN/THC 1:1 Blackberry Lavender Gummies 5-Pack (200mg CBN, 200mg THC) rose 20.9% to rank 2 and the Fruity Crispy Rice Square Cereal Bar (200mg) gained 14.4% at rank 8, with nine of the top ten being Edible SKUs that concentrate demand into a single category. Blue Raz Full Spectrum CannaMelt (200mg) slipped 11.2% at rank 6 while Cherry Full Spectrum CannaMelt (200mg) grew 10.5% at rank 10, and only one Tincture & Sublingual SKU shows growth against multiple edible declines, suggesting a narrow but shifting sublingual niche. The mix points to an edible-led portfolio where sleep and wellness variants trade share within the top ranks, implying Treetown is consolidating around functional gummies while trimming exposure to slower-moving formats.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
