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Nov-2024
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Overview
Market Insights Snapshot
Tremblant Cannabis has shown varied performance across different provinces in the concentrates category. In Alberta, the brand experienced fluctuations, moving from rank 28 in August to 30 in November, with a notable dip in September where they fell out of the top 30. This suggests a challenge in maintaining consistent market presence in Alberta. Meanwhile, in British Columbia, Tremblant Cannabis experienced a downward trend from rank 13 in August to 24 in November, indicating a potential decline in consumer interest or increased competition in the province. Despite these trends, the brand's sales in British Columbia were relatively robust, albeit declining over the months.
In contrast, Tremblant Cannabis has maintained a stronger position in Ontario, consistently ranking 6th or 7th from August to November. This stability in Ontario highlights the brand's strong foothold in the concentrates market there, despite a gradual decrease in sales over the months. The consistent ranking suggests that while sales might be slightly declining, the brand remains a preferred choice among consumers in Ontario, possibly due to brand loyalty or effective marketing strategies. This performance in Ontario is a positive indicator for Tremblant Cannabis, showcasing its potential to sustain a competitive edge in one of Canada's largest markets.
Competitive Landscape
In the Ontario concentrates market, Tremblant Cannabis has experienced notable fluctuations in its competitive positioning over recent months. Despite maintaining a consistent presence in the top 10, its rank shifted from 6th in August 2024 to 7th in September and November, before briefly reclaiming the 6th spot in October. This indicates a slight downward trend in sales performance, contrasting with competitors like MTL Cannabis, which consistently held the 5th position with a steady increase in sales. Meanwhile, Shred and Shatterizer have shown resilience, with Shred maintaining a stable rank around 6th and 7th, and Shatterizer improving from 12th to 8th over the same period. These dynamics suggest that while Tremblant Cannabis remains a strong contender, it faces increasing pressure from competitors who are either stabilizing or improving their market positions, potentially impacting its sales momentum in the Ontario concentrates category.
Notable Products
In November 2024, the top-performing product for Tremblant Cannabis was Hashish (2g) in the Concentrates category, maintaining its consistent first-place ranking from previous months with sales of 6054. Afghani Black Hash (2g) also retained its second-place position, demonstrating steady performance across the months. High Alpine Hash (2g) held the third spot, although its sales figures continued to decline from August through November. The Sweet Cherry Hash Infused Pre-Roll 3-Pack (1.5g) showed notable performance in the Pre-Roll category, consistently ranking fourth until October. The rankings for these products have remained stable, indicating a strong and consistent consumer preference for these offerings from Tremblant Cannabis.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
