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Dec-2024
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Overview
Market Insights Snapshot
In the state of Arizona, Triple Seven's performance in the Flower category has seen a noticeable decline, dropping from rank 23 in September 2024 to rank 44 by December 2024. This downward trajectory is concerning, as it indicates a significant decrease in market presence within this category. Furthermore, in the Pre-Roll category, Triple Seven was ranked 24th in September 2024 but did not maintain a top 30 position in the subsequent months, highlighting a potential challenge in retaining consumer interest or competitive positioning in the market.
Meanwhile, in Colorado, Triple Seven has shown remarkable consistency in the Flower category, maintaining a strong position within the top three ranks throughout the last quarter of 2024. This stability contrasts with their performance in Illinois, where the brand hovered around the 40th rank in the Flower category, showing slight fluctuations but no significant improvement. In the Pre-Roll category in Illinois, Triple Seven managed to stay within the top 30, although there was a minor decline towards the end of the year. In Ohio, the brand experienced a volatile performance in the Flower category, starting at rank 20 in September 2024 and dropping to 27 by December, reflecting an unstable market position that could warrant strategic adjustments.
Competitive Landscape
In the competitive landscape of the Colorado flower category, Triple Seven has demonstrated notable resilience and adaptability in its market positioning. Over the last four months, Triple Seven has consistently maintained a strong presence, fluctuating between the 2nd and 3rd ranks. This stability is particularly impressive given the competitive pressure from top brands like Seed & Strain Cannabis Co., which has consistently held the 1st position, and Good Chemistry Nurseries, which has also shown strong performance, alternating between the 2nd and 3rd ranks. Despite these challenges, Triple Seven's sales have shown a positive trend, peaking in November 2024 before a slight dip in December. This suggests a robust consumer base and effective market strategies that have allowed Triple Seven to maintain its competitive edge. Meanwhile, brands like Classix and Green Dot Labs have remained in the 4th and 5th positions, respectively, indicating a clear tiered structure in the market where Triple Seven is positioned as a leading contender.
Notable Products
In December 2024, the top-performing product for Triple Seven was Black Triangle (14g) in the Flower category, which surged to the number one rank with notable sales of 6763 units. The Mac N' Jelly Pre-Roll (1g) followed closely, climbing to the second position with December sales of 5626 units, marking a significant recovery from its fifth-place position in November. Chem White (3.5g) maintained its third-place ranking from November, indicating consistent performance in the Flower category. Blue Mendo Kush (3.5g) made an appearance in the rankings at fourth place for the first time, suggesting a rising interest in this product. Black Triangle (3.5g) experienced a drop to fifth place from its previous second-place ranking in October, showing a shift in consumer preferences within the Flower category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
