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Sep-2024
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Overview
Market Insights Snapshot
TRYKE's performance across various categories and states reveals some interesting trends. In Arizona, TRYKE has demonstrated a consistent upward trajectory in the Flower category, moving from a rank of 63 in June 2024 to 41 by September 2024. This improvement is complemented by a noticeable increase in sales, indicating a growing consumer preference for their Flower products. Conversely, in the Pre-Roll category, TRYKE experienced a decline in rankings, eventually falling out of the top 30 by September 2024. This drop suggests a potential area of concern or a shift in consumer preferences that the brand may need to address.
In Nevada, TRYKE's performance in the Flower category has been somewhat volatile, with a peak in August 2024 when they reached a rank of 52, only to drop to 58 by September 2024. Despite this fluctuation, their sales figures in this category remain robust, indicating strong market presence. The Pre-Roll category in Nevada tells a different story, with TRYKE making a commendable jump to rank 31 in August, although they couldn't maintain this momentum into September. Meanwhile, in Massachusetts, TRYKE's entry into the Pre-Roll category in August 2024 at rank 100 suggests they are still finding their footing in this new market.
Competitive Landscape
In the competitive landscape of the Flower category in Arizona, TRYKE has shown a notable upward trajectory in both rank and sales over the past few months. Starting from a rank of 63 in June 2024, TRYKE has climbed steadily to reach the 41st position by September 2024, indicating a positive growth trend. This improvement is underscored by a significant increase in sales, reflecting TRYKE's growing market presence. In contrast, Khalifa Kush experienced fluctuations, dropping from 44th to 59th rank, suggesting potential challenges in maintaining market share. Meanwhile, Grow Sciences and Nectar Farms have maintained relatively higher ranks, but with varied sales performance, indicating a competitive market where TRYKE's consistent rise could signal a strategic advantage. Additionally, House Exotics has shown inconsistent rank changes, highlighting the dynamic nature of this market segment. TRYKE's ability to improve its rank and sales amidst such competition suggests effective market strategies and increasing consumer preference.
Notable Products
In September 2024, TRYKE's top-performing product was Khalifa Kush (3.5g) in the Flower category, which rose to the number one rank with sales reaching 1901 units. The Mountain Lemon Pre-Roll (1g) entered the rankings for the first time, securing the second position. Khalifa Kush Pre-Roll (1g) experienced a significant drop, falling to third place from its consistent first-place ranking in previous months. Lemonage (3.5g) maintained a stable presence, ranking fourth in September. Chocolate Diesel Pre-Roll (1g) held steady at the fifth position, showing consistent performance over the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
