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Oct-2025
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Overview
Market Insights Snapshot
Ufeelu's performance in the oil category has been notably strong, particularly in Saskatchewan, where it has consistently held the top position from July to October 2025. This sustained dominance underscores the brand's strong market presence and consumer preference in the region. Meanwhile, in Ontario, ufeelu has maintained a steady rank of 6th place over the same period, with a gradual increase in sales figures, indicating stable growth. The brand's consistency in these rankings reflects its ability to maintain consumer loyalty and adapt to market demands effectively.
In the topical category, ufeelu has shown varied performance across provinces. In Ontario, the brand improved its ranking from 5th to 4th in August 2025 but slipped back to 5th by October. This fluctuation suggests a competitive market environment where ufeelu is actively vying for a stronger position. In contrast, its ranking in Saskatchewan dropped from 1st to 3rd place by October, accompanied by a significant dip in sales, which could indicate a shift in consumer preferences or increased competition. Interestingly, ufeelu's presence in the vapor pens category in Ontario is less pronounced, with rankings outside the top 30 in July, improving to the 80s range by October, hinting at potential growth opportunities in this segment.
Competitive Landscape
In the Ontario oil category, ufeelu has maintained a consistent rank of 6th place from July to October 2025, showcasing stability in its market position. Despite this steady ranking, ufeelu faces significant competition from brands like NightNight, which consistently holds the 4th rank and has shown a strong upward sales trend, increasing from 133,617 in July to 160,547 in October. Meanwhile, Glacial Gold remains a formidable competitor at the 5th rank, with sales peaking at 102,411 in October. Although ufeelu's sales have shown a positive trend, rising from 69,986 in July to 77,214 in October, the brand needs to strategize effectively to close the gap with these higher-ranked competitors. Additionally, Viola consistently ranks 7th, indicating that ufeelu's position is secure for now, but the brand must remain vigilant to maintain its edge over Divvy, which entered the top 10 in September and October, ranking 8th and 9th respectively.
Notable Products
In October 2025, the top-performing product from ufeelu was CBN/CBD 3:1 Relief Drops (30ml) in the Oil category, maintaining its leading position from September with sales reaching 1243 units. The CBD/CBG/CBC The Feel Stick (500mg CBD, 100mg CBG, 100mg CBC, 30g) in the Topical category remained steady in second place, despite a decrease in sales from the previous month. CBN/CBD 3:1 Rest Drops (30ml), also in the Oil category, consistently held the third rank across the months of July to October. Lavender Acai Tea Live Resin Disposable (1g) in the Vapor Pens category continued to secure the fourth position since August. Lastly, CBD/CBC/CBG 2:1:1 Focus Drops Oils (30ml), also in the Oil category, re-entered the rankings at fifth place in October, showing a slight increase in sales compared to July.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
