Data Snapshot: Nov 02, 2026
$100K+

Oct-2026

Sales

Neutral

Trend

6-Month

20

Product Count

SKUs

$41.18

Avg Price

25.3%

YoY Sales Change

-1.6%

YoY Price Change

Ufeelu is a self-funded and independent Canadian cannabis brand, lauded for its wide array of products, including its signature offering, the Calm Drops - a unique mixture of CBD, CBG, and sunflower oil complemented by 18 botanical terpenes. The brand, which offers online ordering and free delivery, has made significant strides in Ontario's cannabis market since its inception, earning recognition for its customer-centric values and diverse CBD offerings. Ufeelu also partners with other cannabis manufacturers and sellers, like VIP Cannabis Company and Canna Cabana, in a bid to extend its reach and accessibility.
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ufeelu Sales

Market Insights Snapshot

ufeelu Historical Sales by Category

ufeelu’s category mix in October 2026 skews toward Oil at 60.12% share with 22.30% year-over-year growth and a 0.81% month-over-month uptick, while Vapor Pens hold 19.93% share with 47.28% YoY and 14.46% MoM growth. Topical contributes 17.03% of sales with 18.14% YoY but declined 18.08% MoM, and Capsules, though only 2.91% share, jumped 61.17% MoM alongside 8.11% YoY growth. With overall brand sales up 25.31% YoY and average price down 1.55%, the pattern implies mix-driven volume gains concentrated in Oil and Vapor Pens offsetting Topical’s pullback, positioning the brand to compound growth if Capsules’ surge sustains.

The mix shifts imply a tilt toward inhalable formats where Oil’s 60.12% share and a rank position of 2 in Oil within Saskatchewan coincide with Vapor Pens’ 47.28% YoY and 14.46% MoM acceleration, indicating that value elasticity from the 1.55% average price decrease is converting into higher-velocity SKUs. The concurrent 18.08% MoM contraction in Topical and 61.17% MoM spike in Capsules suggest functional use cases are consolidating into faster-turn formats, so maintaining Oil leadership while nurturing Vapor Pens’ momentum can defend share as Capsules test into a scalable niche; in practice, this mix supports a pricing stance that favors basket expansion over ticket, with ON scale acting as the lever.

Oct-2026 Rank
Topical
Oil
Vapor Pens
—
—
—
#6
#5
#79
—
#2
—
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Oil
60.1%
$39.23
+22.3%
+0.8%
Vapor Pens
19.9%
$46.26
+47.3%
+14.5%
Topical
17.0%
$45.85
+18.1%
-18.1%
Capsules
2.9%
$31.12
+8.1%
+61.2%
ufeelu

Competitive Landscape

ufeelu sits at #5 in ON Oil in October 2026, improving 1 rank from #6 year over year while holding steady at #5 versus three months ago; this matches its peak position of #5 in October 2026 and contrasts with Mod maintaining #1 from last year to this year amid a 22.17% sales lift and Redecan staying at #2 despite a -3.30% sales decline. The category’s upper tier is bifurcating as MediPharm Labs holds #3 with a -10.15% YoY sales change while NightNight remains #4 with 21.79% YoY sales growth, indicating that ufeelu’s incremental rank gain of 1 position without movement in the last three months implies share is consolidating above it and tactical wins must target displacement of the #4 slot rather than broad-based expansion.

ufeelu category ranking vs. nearest competitors
ufeelu

Notable Products

ufeelu’s October 2026 sales are concentrated in formats, with Oil at 60.1% of brand sales and All-in-one Disposable vapor pens at 19.9%. That mix, led by oils like CBD/CBG 3:1 Calm Drops (30ml) alongside the Lavender Acai Tea Live Resin Disposable (1g), means most of its sales come from bottled oils with a smaller contribution from disposables.

Product
Type
Share of Sales
Avg Price
vs. Peer Avg
MoM %
Lavender Acai Tea Live Resin Disposable (1g)
All-in-one Disposable
17.8%
$46.23
+28.4%
+12.3%
CBD/CBG/CBC The Feel Stick (500mg CBD, 100mg CBG, 100mg CBC)
Lotion, Salves, Gels, and Creams
17.0%
$45.85
—
-18.1%
CBN/CBD 3:1 Relief Drops (30ml)
CBD
16.5%
$40.79
+23.7%
-19.5%
CBD/CBG 3:1 Calm Drops (30ml)
CBD
16.3%
$36.50
+8.5%
+27.2%
CBN/CBD 3:1 Rest Drops (30ml)
CBD
11.5%
$36.52
+10.6%
+3.9%
CBD/CBC/CBG 2:1:1 Focus Drops Oils (30ml)
CBD
8.4%
$43.82
+30.7%
-4.1%
CBD/CBG/CBN 2:1:1 Dream Drops (30ml)
CBD
7.5%
$42.33
+25.3%
+14.0%
Hi Feel U Dream Live Resin Disposable (1g)
All-in-one Disposable
1.8%
$47.00
+38.9%
+130.4%
CBD/CBN/CBG 15:5:1 Rest Moments Capsules 15-Pack (225mg CBD, 75mg CBN, 15mg CBG)
CBD / CBN
1.8%
$30.20
—
+297.7%
CB/CBG/CBC 10:5:5 Focus Moments Capsules 15-Pack (150mg CBD, 75mg CBG, 75mg CBC)
CBD / CBN
1.1%
$32.76
—
-18.7%

Peer avg: average price of the same product type and package size in the same states that month.

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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