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Nov-2024
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Overview
Market Insights Snapshot
Uplyfted Cannabis Co. has shown notable fluctuations in its performance across various product categories in Michigan. In the Concentrates category, the brand experienced a dip in rankings from August to October, falling out of the top 30 in October, but made a significant comeback in November, climbing to the 19th position. This resurgence was accompanied by a notable increase in sales, with November sales reaching $207,619. The Flower category also saw a positive trajectory, with Uplyfted Cannabis Co. improving its rank from 44th in August to 23rd in November, indicating a steady climb up the ranks and a corresponding increase in consumer demand.
The Pre-Roll category presented a more mixed performance for Uplyfted Cannabis Co. Initially, the brand maintained a stable position in the top 30 during August and September. However, it slipped out of the top 30 in October, only to regain a spot in November at rank 28. This fluctuation suggests some volatility in consumer preferences or competitive pressures within this segment. Despite these ups and downs, the brand's ability to re-enter the top 30 by November demonstrates resilience and adaptability in a competitive market. These movements across categories highlight Uplyfted Cannabis Co.'s varying strengths and challenges in different segments, providing insights into their market dynamics in Michigan.
Competitive Landscape
In the competitive landscape of the Michigan flower category, Uplyfted Cannabis Co. has shown a notable upward trajectory in rankings over the past few months, moving from 44th in August 2024 to 23rd by November 2024. This improvement is significant when compared to competitors like Peninsula Cannabis, which also climbed the ranks but started from a lower position, and Cheech & Chong's, which made a similar leap from 63rd to 24th. Despite these gains, Everyday Cannabis consistently outperformed Uplyfted Cannabis Co., maintaining a higher rank throughout the period, peaking at 21st in November. The sales growth for Uplyfted Cannabis Co. was robust, yet it was slightly overshadowed by the sales figures of Everyday Cannabis, indicating a competitive market where Uplyfted Cannabis Co. needs to continue its momentum to close the gap with top-tier brands.
Notable Products
In November 2024, Banaconda Pre-Roll (1g) emerged as the top-performing product for Uplyfted Cannabis Co., climbing from its previous second-place position in October, with notable sales reaching 5435. Canal St. Runtz (3.5g) improved its ranking to second place, up from third in October, reflecting a strong sales increase. Cap Junky (3.5g) dropped to third place after leading in October, indicating a slight decrease in its sales momentum. Banaconda (3.5g) maintained its fourth position from October, showing consistent performance. Grape Gas (3.5g) entered the rankings at fifth place, marking its first appearance in the top five for the year.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
