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Nov-2024
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Overview
Market Insights Snapshot
Wyldfire Concentrates has demonstrated fluctuating performance across different categories and states. In the Concentrates category within Colorado, the brand has shown some resilience, moving up from the 53rd position in September 2024 to the 42nd in October, before slightly declining to 46th in November. This indicates a volatile but promising potential for growth in this market, as they managed to climb the ranks significantly in October. However, their sales figures reveal a lack of consistency, with a notable drop from $41,634 in October to $24,379 in November, suggesting potential challenges in maintaining market traction.
In the Vapor Pens category, also in Colorado, Wyldfire Concentrates did not make it to the top 30 rankings in November, indicating a struggle to capture a significant share in this segment. Despite a strong showing in October, where they reached the 61st position, the absence from the top rankings in November highlights a need for strategic adjustments to bolster their market presence. The sales trajectory in this category mirrors the brand's broader performance challenges, with a notable peak in October but no reported sales ranking for November, underscoring the importance of sustained efforts to improve brand visibility and consumer engagement in this competitive landscape.
Competitive Landscape
In the competitive landscape of the Colorado concentrates market, Wyldfire Concentrates has experienced fluctuating rankings over the past few months, indicating a dynamic position among its peers. Notably, Wyldfire Concentrates improved its rank from 53rd in September 2024 to 42nd in October 2024, suggesting a positive reception or strategic move during that period. However, the brand's rank dipped again to 46th in November 2024, highlighting potential challenges or increased competition. In contrast, Binske has consistently fallen in rank, moving from 29th in August 2024 to 42nd by November 2024, which may indicate a decline in consumer interest or market share. Meanwhile, Summit and Mile High Xtractions (MHX) have shown a steady upward trend, with Summit improving from 64th in August 2024 to 49th in November 2024, and MHX climbing from 57th to 48th in the same period. Wavelength Extracts has also demonstrated resilience, maintaining a relatively stable position, ending at 43rd in November 2024. These movements suggest that while Wyldfire Concentrates has the potential to climb the ranks, it faces significant competition from brands that are either stabilizing or improving their market positions.
Notable Products
In November 2024, Wyldfire Concentrates saw Dante's Inferno Sugar Wax and Golden Goat Wax both achieving the top rank among their products. Black Inferno Badder followed closely, securing the second position with notable sales figures of 205 units. Tail Dragger Wax ranked third, while Cherry Tropicana Live Badder improved its standing to fourth place from fifth in September 2024. The rankings for Dante's Inferno Sugar Wax and Golden Goat Wax remained consistent as they maintained their top positions throughout the months. Cherry Tropicana Live Badder showed a positive upward trend, moving up one rank from its previous position in September 2024.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
