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Dec-2025
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Overview
Market Insights Snapshot
Zenzona has shown a stable performance in the Edible category within Arizona over the last few months of 2025. The brand maintained a consistent ranking, oscillating between 14th and 15th place from September to December. This stability suggests a steady consumer base and consistent demand for their products. While they did not break into the top 10, their ability to maintain a foothold in the top 15 indicates a solid presence in the market. Notably, there was a significant increase in sales in December, which could be attributed to seasonal demand or successful marketing strategies during the holiday period.
It is important to note that Zenzona's presence in other states or categories is not captured in the top 30 rankings, which may suggest either a strategic focus on Arizona's Edible market or challenges in penetrating other markets. This could be an area for potential growth or a reflection of competitive pressures in other states. The lack of ranking in other regions could be seen as a missed opportunity for expansion, or it could indicate a deliberate strategy to consolidate and strengthen their position in a specific niche. Understanding the dynamics in these other markets could provide insights into Zenzona's broader business strategy and potential future movements.
Competitive Landscape
In the competitive landscape of the edible cannabis market in Arizona, Zenzona has demonstrated a dynamic performance over the last few months of 2025. While Zenzona's rank fluctuated slightly, moving from 14th in September to 15th in October and November, it managed to climb back to 14th in December, reflecting a resilient position amidst shifting market dynamics. Notably, Zenzona's sales saw a significant uptick in December, surpassing competitors like Tru Infusion and Sofa King Tasty, which experienced more modest sales growth or declines. Despite trailing behind the likes of Good Tide, which consistently maintained a higher rank, Zenzona's ability to rebound in rank and boost sales suggests a strong market presence and potential for further growth. Meanwhile, Mom & Pop showed a remarkable rise, moving from 17th to 13th, indicating increasing competition in the lower ranks, which Zenzona must strategically navigate to maintain its upward trajectory.
Notable Products
In December 2025, the top-performing product from Zenzona was the Pineberry Vegan RSO Gummies 10-Pack (100mg), maintaining its first-place ranking for the fourth consecutive month with sales reaching 3234 units. The Italian Zorbet RSO Vegan Gummies 10-Pack (100mg) also held steady in second place, showing a noticeable increase in sales compared to previous months. The CBD/THC 2:1 Sativa Honeydew Vegan Gummies 10-Pack (200mg CBD, 100mg THC) consistently ranked third, indicating stable consumer demand. Hybrid Prickly Pear Vegan Gummies 10-Pack (100mg) remained in fourth place, with a gradual sales rise observed over the months. Notably, the Hybrid Blackberries and Cream RSO Vegan Gummies 10-Pack (100mg) entered the rankings in December, securing fifth place with competitive sales figures.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
