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Nov-2024
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Overview
Market Insights Snapshot
In the Colorado market, 14er Gardens has demonstrated varied performance across different cannabis categories over the past few months. In the Concentrates category, the brand showed a significant improvement, climbing from the 26th position in October 2024 to 15th in November 2024. This upward movement suggests a growing consumer preference or successful marketing strategies in this segment. However, the Pre-Roll category tells a different story, as 14er Gardens was not ranked in the top 30 in August 2024, indicating a struggle to capture market share in this area despite later improvements to rank 37th by October. This disparity highlights potential areas for growth and suggests a focus on bolstering their Pre-Roll offerings could be beneficial.
The Flower category has been a strong point for 14er Gardens, with the brand consistently maintaining a top 15 position in Colorado. Notably, they jumped from 13th place in October 2024 to 6th in November 2024, which could be attributed to seasonal demand or strategic initiatives that resonated well with consumers. This rise in ranking is indicative of the brand's solid reputation and product quality in the Flower category. While these rankings are promising, the absence of a top 30 placement in some months for Pre-Rolls suggests there is untapped potential that could be explored further to enhance their overall market presence.
Competitive Landscape
In the competitive landscape of the Colorado flower market, 14er Gardens has shown a dynamic shift in rankings over recent months. Despite a dip in October 2024, where it fell to 13th place, 14er Gardens made a remarkable recovery in November 2024, climbing to 6th place. This resurgence is notable when compared to competitors like Equinox Gardens, which also improved its ranking from 16th in August to 7th in November, and Classix, which maintained a stable position in the top 5 throughout the period. Meanwhile, Green Dot Labs experienced a slight decline, moving from 4th to 5th place, and Artsy Cannabis Co dropped from 6th to 8th. These shifts indicate a competitive and fluid market environment, where 14er Gardens' ability to rebound suggests a potential for increased market share and sales momentum going forward.
Notable Products
In November 2024, Blackberry Banana Kush (3.5g) emerged as the top-performing product for 14er Gardens, securing the number one rank with sales reaching 3943 units. Honeymoon Haze (3.5g) followed closely in the second position, while Conspiracy (3.5g) took the third spot. Kush Mints (3.5g) and Jack Herer (3.5g) rounded out the top five, ranking fourth and fifth respectively. Notably, Blackberry Banana Kush (3.5g) showed a significant leap to the top position, as it was not ranked in the previous months. Similarly, Honeymoon Haze (3.5g) and Conspiracy (3.5g) made impressive debuts in the top three, indicating a shift in consumer preferences towards these strains.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
