Aug-2024
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Overview
Market Insights Snapshot
14er Gardens has exhibited varied performance across different product categories in Colorado. In the Concentrates category, the brand showed a strong improvement in July 2024, climbing from rank 29 in June to rank 15, before dropping back to 27 in August. This fluctuation suggests some volatility in their market position. On the other hand, their performance in the Flower category has been more consistent, with a notable upward trend from rank 25 in May to rank 9 in July, before settling at rank 13 in August. This indicates a strong and growing presence in the Flower market. However, their performance in the Pre-Roll and Vapor Pens categories has been less impressive, with rankings not making it into the top 30 in August for Pre-Rolls and dropping out entirely for Vapor Pens after June.
While 14er Gardens has shown strengths in certain categories, particularly Flower, their overall performance across categories has been mixed. The significant drop in the Concentrates category from July to August, along with the absence from the top 30 in Pre-Rolls and Vapor Pens, highlights areas where the brand might need to focus more effort. The sales data reflects these trends, with Flower sales increasing steadily from May to July, but a notable decline in Concentrates sales in August. This mixed performance suggests that while 14er Gardens has strong potential in key areas, there is room for improvement to achieve more consistent success across all product categories.
Competitive Landscape
In the competitive landscape of the Colorado flower category, 14er Gardens has shown a notable performance trajectory. Over the past few months, 14er Gardens has seen a rise in rank from 25th in May 2024 to a peak of 9th in July 2024, before slightly declining to 13th in August 2024. This trend indicates a strong competitive position, although slightly behind brands like In The Flow, which consistently outperformed 14er Gardens, reaching as high as 8th in July 2024. Additionally, The Organic Alternative has maintained a close competitive edge, ranking 10th in July 2024 and 12th in August 2024. Meanwhile, TREES experienced a significant drop from 7th in July 2024 to 15th in August 2024, which might present an opportunity for 14er Gardens to capitalize on. The fluctuating ranks and sales figures underscore the dynamic nature of the market, suggesting that 14er Gardens needs to maintain its growth momentum to stay competitive.
Notable Products
In August 2024, the top-performing product for 14er Gardens was Premier Wedding Cake (3.5g) in the Flower category, climbing from the fifth position in June 2024 to the first position with sales reaching 3,156 units. Following closely was Premium Chem De La Chem (3.5g), which rose from fourth place in June 2024 to second place, achieving notable sales of 1,839 units. Full Metal Cherry (3.5g) debuted in the rankings at third place, while Premium Lucky Charms (3.5g) also made its first appearance in the fourth position. Premium DJC (3.5g) saw a decline, dropping from fourth place in July 2024 to fifth place in August 2024. These shifts highlight the dynamic changes in consumer preferences and the competitive nature of the product lineup.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.