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Dec-2024
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Overview
Market Insights Snapshot
In the state of California, ABX / AbsoluteXtracts has shown notable consistency and growth in several product categories. The brand has maintained a strong position in the Capsules category, consistently ranking third from October through December 2024, with a steady increase in sales. This reflects a positive consumer reception and possibly an effective market strategy. In the Edible category, ABX / AbsoluteXtracts improved its ranking from 17th to 16th between October and December, indicating a gradual yet promising upward trend. However, in the Vapor Pens category, the brand experienced fluctuations, dropping to 23rd in November before recovering to 20th in December, suggesting a competitive landscape that demands continuous innovation and adaptation.
Conversely, the Concentrates category presented a mixed performance for ABX / AbsoluteXtracts in California. The brand's ranking slipped from 8th in September to 10th in November, before slightly rebounding to 9th in December. This indicates a potential challenge in maintaining market share against competitors. In the Tincture & Sublingual category, the brand improved its ranking from 9th in October to 7th in November and December, signaling a strengthening position in this niche market. Notably, the absence of ABX / AbsoluteXtracts from the top 30 in certain categories across other states suggests areas that may require strategic focus to enhance their market presence beyond California.
Competitive Landscape
In the competitive landscape of Vapor Pens in California, ABX / AbsoluteXtracts has shown a fluctuating performance in the rankings over the last few months of 2024. While they managed to climb from 21st in September to 20th in October, they slipped to 23rd in November before recovering back to 20th in December. This indicates a volatile market position compared to competitors like Kurvana, which maintained a relatively stable position, consistently ranking within the top 20. Meanwhile, Papa's Herb experienced a significant jump from 24th in October to 18th in November, suggesting a strong upward trend that could pose a threat to ABX / AbsoluteXtracts. Despite these challenges, ABX / AbsoluteXtracts' sales figures show a positive trend from September to October, indicating potential for growth if they can stabilize their ranking amidst fierce competition from brands like Alien Labs and Clsics, which also demonstrate varying degrees of volatility in their rankings.
Notable Products
In December 2024, the top-performing product for ABX / AbsoluteXtracts was the Sleepytime- THC:CBN 2:1 Elderberry Gummies 20-Pack, maintaining its number one rank from the previous month with sales reaching 7260. The CBN/THC 2:5 Blueberry Lavender Sleepy Time Gummies 20-Pack held steady in the second position, showing consistent performance over the past months. Forbidden Fruit Terp Chews 20-Pack remained in third place, demonstrating a gradual sales increase over the period. The Sleepy Time - THC/CBN 2:1 Grape Gummies 20-Pack climbed to fourth place, recovering from a fifth-place rank in November. Lastly, the Strawberry Haze Terp Chews 20-Pack reappeared in the rankings at fifth place, marking a return to the top five for the first time since September.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
