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Oct-2024
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Overview
Market Insights Snapshot
Amaze Cannabis has shown a dynamic performance across various product categories in Missouri. In the Concentrates category, the brand has consistently improved its standing, moving from 14th place in July 2024 to a peak of 9th in September, before slightly declining to 11th in October. This indicates a growing acceptance and popularity of their concentrates, despite the slight dip in the latest month. The Flower category has been a stronghold for Amaze Cannabis, maintaining a top 5 position throughout the months, peaking at 3rd in both August and September. This consistent high ranking reflects a strong market presence and consumer preference for their flower products.
In contrast, Amaze Cannabis's performance in Vapor Pens reveals a more challenging landscape. Starting at 19th place in July, the brand's rank slipped to 26th by October, indicating a need to reassess their strategy in this category. However, the Pre-Roll category tells a more positive story, with the brand climbing to 4th place in October from 6th in July. This upward trend in Pre-Rolls suggests effective market penetration and a growing customer base. Notably, the absence of Amaze Cannabis in the top 30 in some categories in other states or provinces could be seen as an opportunity for market expansion or a focus on strengthening their position in Missouri.
Competitive Landscape
In the competitive landscape of Missouri's flower category, Amaze Cannabis has demonstrated notable fluctuations in its market position over the past few months. In July 2024, Amaze Cannabis held the 6th rank, climbing to 3rd in both August and September, before slightly dropping to 5th in October. This indicates a strong performance with a temporary dip, suggesting a need for strategic adjustments to regain its higher position. Notably, Flora Farms experienced a similar rise and fall, ranking 3rd in July, dropping to 8th in August, and then recovering to 3rd by October. Meanwhile, Good Day Farm showed a reverse trend, starting at 4th in July, dropping to 7th in August and September, but rebounding to 4th in October, surpassing Amaze Cannabis. Sinse Cannabis remained relatively stable, maintaining a mid-tier position, while Vivid (MO) showed a similar pattern to Amaze Cannabis, indicating a competitive environment where small changes in strategy can significantly impact rankings. These dynamics highlight the importance for Amaze Cannabis to continually innovate and adapt to maintain and improve its competitive edge in the Missouri flower market.
Notable Products
In October 2024, the top-performing product for Amaze Cannabis was Triple Burger (3.5g) in the Flower category, maintaining its number one rank from September, with sales reaching 16,449 units. The Triple Burger Pre-Roll (0.5g) saw a significant improvement, rising to the second position from its previous absence in September. Slurricane (3.5g) in the Flower category dropped to third place after holding the top spot in August. Ruby Grand Pre-Roll (1g) made its debut in the rankings at fourth place with notable sales figures. Cap Junky (3.5g) experienced a decline, moving from third to fifth place since its initial appearance in September.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
