.svg){kind=small}
Sep-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Atta's performance in the Missouri cannabis market shows a mixture of consistent presence and fluctuating rankings across different product categories. In the Flower category, Atta has demonstrated a notable upward trend, moving from a rank of 31 in June to 21 by September, indicating a strengthening position in this segment. However, in the Edible category, Atta has not managed to break into the top 30, remaining at a rank of 39 in both August and September, which suggests challenges in gaining traction or competing effectively in this category. This contrast highlights the brand's varying performance across categories within the same state.
In the Vapor Pens category in Missouri, Atta has shown a promising trajectory, climbing from a rank of 39 in June to 23 in August, before slightly declining to 27 in September. This indicates a potential for growth in this category, despite the slight drop towards the end of the period. The sales figures also reflect this positive movement, with a significant increase from June to August, before a decrease in September, which might be a seasonal fluctuation or a response to market dynamics. The varying performance across these categories suggests that while Atta has strong potential in certain segments, there is room for strategic improvement in others to enhance their market footprint.
Competitive Landscape
In the competitive landscape of the Flower category in Missouri, Atta has shown notable fluctuations in its rank and sales performance over the past few months. In June 2025, Atta was not among the top 20 brands, but it made a significant leap to rank 20th in July, indicating a strong upward trend. However, it slipped to 27th in August before climbing back to 21st in September. This volatility suggests that while Atta is capable of rapid gains, it faces stiff competition from brands like Greenlight and Galactic, which maintained more stable positions within the top 20 throughout the same period. Notably, Greenlight consistently held the 19th position in June, August, and September, while Galactic remained close, ranking 20th in June and September. Atta's sales trajectory mirrors its rank changes, with a peak in July followed by a dip in August, then a recovery in September, highlighting the brand's resilience and potential for growth amidst a competitive market.
Notable Products
In September 2025, the top-performing product for Atta was Dosi Do Distillate Cartridge (1g) in the Vapor Pens category, achieving the number one rank with sales of 1219 units. Northern Lights Distillate Cartridge (1g) climbed to the second position, improving from the fifth rank in August. Daddy Root Beer Distillate Cartridge (1g) secured the third spot, while Super Snocone Distillate Cartridge (1g) held the fourth position. Golden Apple (3.5g) in the Flower category dropped to the fifth rank from its previous first position in August. Overall, there was a notable shift in the rankings of Vapor Pens, with multiple products entering the top five in September.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
