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Sep-2024
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Overview
Market Insights Snapshot
In the state of Missouri, Atta has demonstrated varying performance across different cannabis product categories over the past few months. In the Edible category, Atta's ranking experienced a slight dip from 30th in July 2024 to 34th in August, before recovering to 27th in September. This fluctuation highlights a challenge in maintaining a steady presence in the top rankings, although the recent upward movement is a positive sign. Meanwhile, in the Flower category, Atta has shown a more consistent performance, managing to break into the top 30 in August and improving slightly to 28th by September. This steady climb suggests a strengthening position in the Flower category, which could be promising for future sales growth.
Atta's performance in the Vapor Pens category in Missouri has been noteworthy, with the brand achieving a significant improvement in its rankings. Starting from 16th place in June, Atta slipped to 23rd in August but made a strong comeback to 14th in September. This rebound indicates a successful strategy in capturing consumer interest and potentially increasing market share within this category. Interestingly, the sales figures reflect this positive trend, with a noticeable recovery in September after a dip in August. However, the brand's absence from the top 30 in certain months for other categories suggests areas where there may be potential for growth or a need for strategic adjustments.
Competitive Landscape
In the competitive landscape of vapor pens in Missouri, Atta has experienced notable fluctuations in its ranking over the past few months. Starting at 16th place in June 2024, Atta improved to 15th in July but then slipped to 23rd in August before rebounding to 14th in September. This volatility contrasts with the steady ascent of Dixie Elixirs, which climbed from 31st to 16th, and Select, which maintained a strong presence, re-entering the rankings at 14th and improving to 12th by September. Meanwhile, Pinpoint and Clouds Vapes have shown more consistent performance, with Clouds Vapes notably surpassing Atta by reaching 13th place in September. These dynamics suggest that while Atta remains a competitive player, it faces significant pressure from both emerging and established brands, which could impact its market share and necessitate strategic adjustments to maintain its position.
Notable Products
In September 2024, the top-performing product for Atta was the Game Day True Blue Badass Blueberry Distillate Disposable (0.5g) in the Vapor Pens category, which ascended to the number one rank with a notable sales figure of 2930 units. The Purple Punch Triple Pass Distillate Cartridge (1g), also in the Vapor Pens category, secured the second position, climbing from its previous fifth rank in July. The Badass Blueberry Distillate Cartridge (1g) maintained a steady presence, ranking third consistently since August. Tie Dye - Mango Tango Distillate Disposable (0.5g) dropped to fourth place after previously holding the top spot in June and July. Lastly, the Pineapple Swing Distillate Cartridge (1g) experienced a notable decline from its first rank in August to fifth in September.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
