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Jan-2026
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Overview
Market Insights Snapshot
CannaBiotix (CBX) demonstrates a strong presence in the California market, particularly excelling in the Flower category where it consistently holds the top rank from October 2025 through January 2026. This dominance in the Flower category is a testament to the brand's strong foothold and consumer loyalty in the state. In the Concentrates category, CannaBiotix maintains a steady position, ranking fifth consistently over three months, indicating a solid performance and possibly untapped potential for ascending further. However, in the Pre-Roll category, there is a slight dip in performance as the brand moves from sixth to eighth place by January 2026, which could suggest increasing competition or a shift in consumer preferences.
Interestingly, the absence of CannaBiotix in the top 30 brands across other states or provinces could be seen as both a challenge and an opportunity. While their performance in California is commendable, the lack of presence in other regions highlights potential areas for expansion and growth. The brand's robust sales figures in California, particularly in the Flower category, might provide the necessary leverage to explore and penetrate new markets. The consistent performance in Concentrates suggests a strong product line that could be adapted to suit the preferences of consumers in different states, potentially boosting their rankings and market share beyond California.
Competitive Landscape
In the competitive landscape of the California flower category, CannaBiotix (CBX) has consistently maintained its top position from October 2025 through January 2026, showcasing its strong market presence and brand loyalty. Despite slight fluctuations in sales, with a decrease from $5,481,289 in October 2025 to $5,361,184 in January 2026, CBX has successfully held off competition. STIIIZY, consistently ranked second, saw a significant sales increase in December 2025, nearly matching CBX's figures, indicating a potential threat if this trend continues. Meanwhile, CAM remains a solid third, with steady sales growth, but still trails behind the top two brands. The consistent top ranking of CBX amidst these competitors highlights its strong brand positioning and customer preference in the California market.
Notable Products
In January 2026, CannaBiotix (CBX) maintained its strong performance with Cereal Milk (3.5g) in the Flower category, consistently holding the top rank since October 2025, achieving sales of $25,570. Casino Kush Pre-Roll (0.75g) climbed to the second rank from third in December 2025, showing a notable increase in sales. Super Mango Haze Pre-Roll (0.75g) dropped to third place from its previous second rank, indicating a slight decline in its sales momentum. Dropane Pre-Roll (0.75g) improved its rank to fourth, showing a steady increase since its introduction in December 2025. White Walker OG Pre-Roll (0.75g) made its first appearance in January 2026, securing the fifth position.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
