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Dec-2024
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Overview
Market Insights Snapshot
Clsics has shown varied performance across different product categories in California. In the Concentrates category, Clsics experienced some fluctuations, starting at rank 30 in September 2024, dropping out of the top 30 in October, bouncing back to rank 28 in November, and then falling again in December. This inconsistency might suggest challenges in maintaining a stable market presence in this category. On the other hand, the Edible category has been relatively steady, with Clsics maintaining a position within the top 15 throughout the four months, although there was a slight decline in sales, which could indicate a need for revitalization to capture consumer interest.
In the Pre-Roll category, Clsics' ranking showed some volatility, moving from rank 28 in September to 32 in December, which might reflect competitive pressures or shifting consumer preferences in California. Meanwhile, the Vapor Pens category exhibited a notable trend, with Clsics consistently maintaining a rank of 19 through October and November before slipping to 21 in December. Despite this slight drop, the Vapor Pens category was a strong performer in terms of sales, indicating that while Clsics may face ranking challenges, there is still a robust demand for their vapor products. This suggests that focusing on marketing strategies or product innovation in this category could help Clsics regain a stronger foothold.
Competitive Landscape
In the competitive landscape of vapor pens in California, Clsics has shown a dynamic performance over the last few months of 2024. Despite a dip in December, where Clsics fell to the 21st rank, it maintained a consistent presence in the top 20 for most of the period, peaking at 19th place from September to November. This fluctuation in rank is notable when compared to competitors like Kurvana, which consistently stayed within the top 20, ending December at 19th. Meanwhile, ABX / AbsoluteXtracts and Alien Labs both hovered around the 20th position, with ABX making a notable improvement in December. Clsics' sales trajectory shows a significant increase from September to November, suggesting strong consumer demand, but the December decline in both rank and sales indicates potential challenges in maintaining momentum against rising competitors like Punch Extracts / Punch Edibles, which also experienced a rank drop but maintained a competitive sales volume. These insights highlight the volatile nature of the market and the need for Clsics to strategize effectively to regain and sustain a higher rank.
Notable Products
In December 2024, Dark Side Of The Berry Live Rosin Gummies 10-Pack (100mg) maintained its position as the top-performing product for Clsics, consistently holding the number one rank since September. It achieved sales of 5,032 units, demonstrating a slight decrease from November but remaining the leader. Sweet Tooth Live Rosin Disposable (1g) entered the rankings at the second position, showcasing its popularity despite not being ranked in previous months. Blackberry Fire Live Rosin Gummies 10-Pack (100mg) retained its third position from November, after a brief dip to third in October. Clockwork Lemon Rosin Gummies 10-Pack (100mg) held steady in fourth place, maintaining its rank from November, indicating stable consumer demand.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
