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Market Insights Snapshot
In May 2026, Farkas Farms / Bullseye Gardens derived 95.81% category share from Flower, where sales declined 3.48% year over year and 4.15% month over month, while the brand’s average price fell 9.37% YoY to $40.11. Smaller lines delivered contrasting signals: Pre-Roll rose 72.50% MoM to 2.75% share and Vapor Pens climbed 64.68% MoM to 0.36% share, whereas Edible contracted 33.30% MoM and 65.75% YoY to 0.11% share. Concentrates expanded 166.14% YoY and 15.52% MoM to 0.97% share. The brand ranks 6 in Flower in Ohio, implying that near-term growth depends on stabilizing the dominant Flower base while nurturing faster-growing, smaller categories to diversify risk.
The mix shift suggests a pivot from a single-category concentration toward a barbell: maintaining a top-10 Flower position at rank 6 in Ohio while leaning into high-velocity niches where MoM gains of 72.50% (Pre-Roll) and 64.68% (Vapor Pens) can compound. With Flower down 3.48% YoY but accounting for 95.81% of sales, incremental share capture from Concentrates’ 166.14% YoY growth and Pre-Roll’s 2.75% share could offset price-led pressure, positioning the brand to trade consumers across formats and reduce reliance on a single category.
Competitive Landscape
Farkas Farms / Bullseye Gardens sits at rank #6 in OH Flower in May 2026, down 2 positions year over year from #4 and slipping 1 spot from #5 three months ago, while its peak of #3 in December 2025 underscores a retreat from prior momentum; by contrast, Riviera Creek holds #1 after a year-over-year move from #2 despite a -10.1% sales YoY change, and RYTHM climbed from #7 to #2 with a 49.2% YoY sales increase, indicating that Farkas Farms / Bullseye Gardens is losing relative rank share as faster-rising competitors compress its position.
Notable Products
Fire Cookies (3.5g) posted the standout move with a 109.99% month-over-month gain, jumping into rank 2 while Problem Child (3.5g) held rank 1 with a flat-to-unknown MoM basis. GMO Zkittlez Pre-Roll (0.75g) rose 27.59% to rank 9, edging into the top ten as Polar Pop Pre-Roll (0.75g) sat at rank 10 without a reported MoM change. Eight of the top ten SKUs are Flower, concentrated from ranks 1 through 8, while Pre-Rolls occupy ranks 9 and 10, which implies the portfolio is tilting toward higher-velocity Flower while selectively testing Pre-Roll traction.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
