.svg){kind=small}
Oct-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Galaxy's performance across different categories and states reveals a mixed landscape of successes and challenges. In California, the brand has struggled to maintain a strong presence in the Concentrates category, dropping out of the top 30 by October 2024 after ranking 74th in July. This decline is mirrored in the sales figures, which show a downward trajectory from $43,344 in July to just $25,801 by September. Meanwhile, Galaxy's entry into the Pre-Roll category in California saw them debut at 93rd place in September, only to slip to 97th by October, indicating potential difficulties in gaining traction within this competitive market.
In contrast, Galaxy has demonstrated more stability and even growth in Illinois. The brand's Flower category performance improved steadily, moving from 43rd in July to 30th in September before a slight dip to 32nd in October. This overall upward trend in rankings is supported by strong sales figures, peaking at $482,931 in September. Additionally, Galaxy's Pre-Roll category in Illinois showed resilience, with rankings fluctuating but ultimately improving from 32nd in September to 23rd in October. This suggests a stronger market presence and potential for further growth in Illinois compared to California.
Competitive Landscape
In the competitive landscape of the Flower category in Illinois, Galaxy has demonstrated a notable upward trajectory in its rankings over the past few months. Starting from a rank of 43 in July 2024, Galaxy improved to rank 32 by October 2024. This positive trend suggests a strengthening market presence, although it remains behind competitors like 93 Boyz, which consistently maintained higher rankings, peaking at 26 in July. Meanwhile, Cookies and nuEra have shown fluctuating ranks, with Cookies dropping out of the top 20 in July and August, and nuEra experiencing a slight decline from July to October. Despite these fluctuations, Galaxy's sales figures indicate a competitive edge, particularly in August and September, where it surpassed IC Collective, which did not make it into the top 20 during these months. This suggests that Galaxy is effectively capturing market share, positioning itself as a formidable contender in the Illinois Flower market.
Notable Products
In October 2024, Galaxy's top-performing product was Alien DNA 3.5g in the Flower category, maintaining its position at rank 1 with sales of 1809 units. The Chilled Cherries Pre-Roll 1g secured the second spot, showing a notable entry into the rankings. Dosi Trop 3.5g, also in the Flower category, dropped from second place in September to third in October, indicating a slight decrease in its relative performance. Le'moon Cake 1g debuted at rank 4, demonstrating strong initial sales momentum. The Chilled Cherries Pre-Roll 5-Pack 2.5g rounded out the top five, highlighting a trend towards pre-roll products gaining popularity this month.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
