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Jan-2025
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Overview
Market Insights Snapshot
In Massachusetts, Garcia Hand Picked has shown a notable upward trend in the Flower category, where it climbed from a rank of 38 in October 2024 to 31 by January 2025. This improvement is reflected in their sales, which saw a significant increase during this period. However, the Pre-Roll category tells a different story, as the brand was outside the top 30 for several months, indicating a potential area for growth or reevaluation. This performance disparity across categories highlights the brand's strength in Flower but suggests challenges in other areas.
Meanwhile, in Maryland, Garcia Hand Picked has maintained a strong position in the Edible category, consistently ranking at 24 or 25. The Flower category also shows positive movement, with the brand maintaining a top 15 position throughout the months, and even reaching the 10th rank in December 2024. Their Pre-Roll category performance has been stable, hovering just outside the top 15. In Michigan, the brand's Flower category performance has seen significant improvement, moving from a rank of 72 in October to 33 by January, indicating a strong upward trajectory. This varied performance across states and categories suggests a strategic focus on specific markets and product types.
Competitive Landscape
In the competitive landscape of the Maryland flower category, Garcia Hand Picked has experienced notable fluctuations in its ranking and sales over the past few months. Starting in October 2024, Garcia Hand Picked was ranked 12th, and despite a slight dip to 13th in November, it climbed to 10th in December before settling at 11th in January 2025. This indicates a relatively stable position amidst a dynamic market. In comparison, Evermore Cannabis Company maintained a consistently strong presence, ranking between 10th and 12th, while Grow West Cannabis Company showed more volatility, peaking at 7th in November before dropping to 13th by January. Notably, Kind Tree Cannabis demonstrated a significant upward trajectory, moving from 14th in October to 9th by January. This competitive movement suggests that while Garcia Hand Picked remains a key player, it faces increasing pressure from brands like Kind Tree Cannabis that are gaining momentum in the Maryland flower market.
Notable Products
In January 2025, Florida Kush (3.5g) emerged as the top-performing product for Garcia Hand Picked, regaining its number one rank from November 2024 with impressive sales of 17,083 units. LA Baker (3.5g) followed closely in second place, maintaining its consistent presence in the top two ranks over the past few months. The Double Doobie - LA Baker Pre-Roll 2-Pack (1g) showed a significant jump to third place, a notable improvement from its absence in December 2024 rankings. Mighty High - Grape Fritter (3.5g) held steady in fourth place, demonstrating stable performance across the months. Under the Stars (3.5g) rounded out the top five, recovering from its previous rank absence in December 2024.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
