Oct-2024
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Overview
Market Insights Snapshot
Generic AF has shown notable fluctuations in their market performance across various categories and states. In Illinois, the brand experienced a significant upward trajectory in the Vapor Pens category. Despite not ranking in the top 30 in July 2024, they climbed to 57th place in August, 38th in September, and further improved to 35th by October. This steady climb highlights their growing presence and acceptance in the Illinois market. In contrast, their performance in the Flower category in New York was more erratic, with rankings fluctuating from outside the top 30 in July to as high as 35th in September before slipping to 46th in October, indicating potential volatility or competition within this segment.
In the Edible category in New York, Generic AF maintained a relatively stable position, consistently ranking around the 15th or 16th spot from July to October 2024. This stability suggests a strong foothold and possibly a loyal consumer base in the Edible market. The brand's sales in this category also saw a peak in August, followed by a slight dip in September, before rising again in October, reflecting a resilient demand despite minor fluctuations. These insights into Generic AF's performance across different states and categories underscore the brand's diverse market presence and the varying challenges and opportunities they face in expanding their reach.
Competitive Landscape
In the competitive landscape of vapor pens in Illinois, Generic AF has shown a notable upward trajectory in its rankings and sales over the past few months. Starting from outside the top 20 in July 2024, Generic AF climbed to rank 57 in August, then further improved to rank 38 in September, and continued its ascent to rank 35 by October. This positive trend is indicative of a significant increase in consumer interest and market penetration. In contrast, Beboe experienced a decline, moving from rank 34 in September to 37 in October, while Amber showed a fluctuating pattern, ending at rank 34 in October. Meanwhile, Alchemy (Ieso) maintained a stable position at rank 33 in both September and October, suggesting a consistent market presence. The dynamic shifts in rankings highlight Generic AF's growing competitiveness and potential to capture a larger market share in the Illinois vapor pen category.
Notable Products
In October 2024, the top-performing product for Generic AF was the Blue Dream Distillate Cartridge (1g) in the Vapor Pens category, maintaining its first-place rank with sales reaching 2,533 units. The Skywalker OG Distillate Cartridge (1g) also showed impressive performance, climbing to the second position from fourth last month. Strawberry Gummies 20-Pack (100mg) in the Edible category held steady at the third rank, demonstrating consistent popularity. Blood Orange Gummies 20-Pack (100mg) moved up to fourth place, while Green Apple Gummies 20-Pack (100mg) secured the fifth spot, both showing a rise in sales compared to September. Overall, the Vapor Pens category saw a notable increase in rankings and sales, indicating a shift in consumer preference towards these products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.