.svg){kind=small}
Mar-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Gramlin has shown a dynamic performance across different product categories in California. In the Edible category, Gramlin made a notable entrance in March 2025, securing the 27th spot, indicating a strategic move into a new market segment. This contrasts with their consistent presence in the Flower category, where they've maintained a robust 8th position from January to March 2025, suggesting a strong foothold in this segment. The Vapor Pens category has been particularly interesting, with Gramlin climbing from 8th place in December 2024 to an impressive 4th place by March 2025, showcasing significant growth and consumer preference in this category.
However, not all categories have seen such positive trends. In the Pre-Roll category, Gramlin's ranking has fluctuated, starting at 28th in December 2024, improving to 21st in February 2025, but then dropping back to 29th in March 2025. This inconsistent performance might indicate challenges in maintaining market share or consumer loyalty in the Pre-Roll segment. Interestingly, Gramlin did not appear in the top 30 for Edibles until March 2025, which could be seen as a missed opportunity in the preceding months but a positive development for the brand's diversification efforts moving forward.
Competitive Landscape
In the competitive landscape of vapor pens in California, Gramlin has demonstrated a dynamic shift in its market position over the past few months. Starting from a rank of 8 in December 2024, Gramlin climbed to 5 in January 2025, experienced a slight dip to 7 in February, and then surged to 4 by March 2025. This upward trajectory is indicative of a strong market presence and increasing consumer preference. Notably, Plug Play consistently maintained its position at rank 2, while Raw Garden held steady at rank 3 throughout the same period. Meanwhile, Jetty Extracts showed a brief improvement in February, moving to rank 5, but otherwise remained at rank 6. The consistent performance of these competitors highlights the competitive pressure in the market. However, Gramlin's ability to ascend in rank, particularly surpassing CAKE she hits different in March, suggests a successful strategy in capturing market share and driving sales growth in a highly competitive category.
Notable Products
In March 2025, the top-performing product from Gramlin was the Watermelon Lemonade Distillate Disposable (1g) in the Vapor Pens category, climbing to the number one rank with impressive sales of 31,208 units. The Blueberry Waffles Distillate Disposable (1g) followed closely, dropping to the second spot from its previous top position in February. Raspberry OG Distillate Disposable (1g) maintained a steady third-place ranking throughout the first quarter of 2025. Pineapple Express Distillate Disposable (1g) showed a notable improvement, moving up to fourth place after not being ranked in February. Sour Apple Pie Distillate Disposable (1g) entered the rankings for the first time in March, securing the fifth position.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
