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Jan-2025
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Overview
Market Insights Snapshot
Green Dot Labs has shown notable performance in the concentrates category within Colorado, maintaining a top position from October 2024 through January 2025. Specifically, they held the number one rank in both November and December 2024, before moving to the second spot in January 2025. This consistent top-tier ranking suggests a strong foothold in the concentrates market, despite a notable dip in sales in January. However, the performance in other categories like flower and pre-rolls reveals a different trend. In the flower category, Green Dot Labs consistently held the fifth position from October to December 2024, dropping to seventh in January 2025, indicating possible increased competition or a shift in consumer preferences.
Meanwhile, in the pre-roll category, Green Dot Labs experienced a decline in rankings from fourth in October 2024 to ninth by January 2025, which could be a cause for concern. This downward trend might reflect challenges in maintaining market share or adapting to changing consumer demands. In the vapor pens category, the brand's ranking also fell from eighth in October and November 2024 to twelfth in January 2025. This movement out of the top ten could suggest an area for strategic improvement. The absence of Green Dot Labs from the top 30 rankings in any other states or categories indicates that their market presence is currently concentrated within Colorado. This could present both opportunities for expansion and a potential vulnerability if market conditions shift unfavorably in their primary state.
Competitive Landscape
In the competitive landscape of the Colorado flower market, Green Dot Labs has experienced a notable shift in its ranking and sales trajectory over recent months. From October 2024 to January 2025, Green Dot Labs maintained a consistent rank of 5th place until a dip to 7th in January. This decline in rank coincides with a downward trend in sales, from $948,677 in October to $626,200 in January. Meanwhile, competitors such as Billo and TREES have shown upward momentum, with Billo climbing from 11th to 6th and TREES making a significant leap from 31st to 5th in the same period. Equinox Gardens and Trinidad Cultivation Services INC have also demonstrated competitive pressure, with Trinidad Cultivation Services INC notably jumping from 69th to 9th. These shifts suggest a dynamic market environment where Green Dot Labs faces increasing competition, highlighting the need for strategic adjustments to regain its higher ranking and stabilize sales.
Notable Products
In January 2025, the top-performing product for Green Dot Labs was Dali (3.5g) in the Flower category, maintaining its first-place ranking from November 2024, with a notable sales figure of 2,293. The Black Label - Blu Froot Pre-Roll (1g) held steady in the second position, showing consistent demand since December 2024. Bicycle Day Pre-Roll (1g) made a strong entry, securing the third spot in January. Black Label - Thunderdome (3.5g) saw a decline, dropping from second place in November to fourth place in January. Meanwhile, Silver Label - Chemdawg Live Resin Cartridge (1g) debuted in fifth place, highlighting its growing popularity in the Vapor Pens category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
