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Sep-2024
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Overview
Market Insights Snapshot
Herbal Dispatch Craft has shown varied performance across different categories in British Columbia. In the concentrates category, the brand has experienced fluctuations in its rankings over the months from June to September 2024. Starting at 11th place in June, it dropped to 20th in August but rebounded to 15th by September. This indicates a potential recovery or stabilization in their market strategy or consumer preference. However, the flower and pre-roll categories tell a different story. In June, Herbal Dispatch Craft did not make it into the top 30 for either category, with rankings as low as 62nd for flower and 97th for pre-rolls, highlighting a significant area for improvement or a possible gap in market penetration for these products.
The sales figures for concentrates reveal a downward trend from June to August, with a slight increase in September, suggesting that while there is a dip, the brand has managed to regain some ground. This could be indicative of a seasonal fluctuation or a response to competitive pressures in the market. The absence of rankings in the flower and pre-roll categories beyond June suggests that Herbal Dispatch Craft has not yet achieved a breakthrough in these segments, which could be seen as a challenge for the brand to address. These insights into Herbal Dispatch Craft's performance provide a snapshot of the brand's current standing in British Columbia, offering a glimpse into their strategic positioning and potential areas for growth.
Competitive Landscape
In the competitive landscape of the concentrates category in British Columbia, Herbal Dispatch Craft has experienced notable fluctuations in its rank and sales over the past few months. Starting from June 2024, Herbal Dispatch Craft was ranked 11th, but by August, it had slipped to 20th, indicating a challenging period. However, it managed to recover slightly to 15th place by September. This volatility in ranking is mirrored in its sales figures, which saw a decline from June to August before a slight recovery in September. In comparison, Tremblant Cannabis maintained a stronger presence, consistently ranking higher than Herbal Dispatch Craft, although it also experienced a decline from 9th to 16th place by September. Meanwhile, Uncle Bob, despite a dip in August, surged to 12th place in September, showcasing a robust recovery. The competitive pressure from brands like Wildcard Extracts, which improved its rank from 22nd in June to 14th in September, further highlights the dynamic and competitive nature of the market, presenting both challenges and opportunities for Herbal Dispatch Craft to strategize and regain its competitive edge.
Notable Products
In September 2024, the top-performing product for Herbal Dispatch Craft was Cake City Hash Rosin (1g) in the Concentrates category, reclaiming the number 1 rank after sliding to 2 in August, with notable sales of 654 units. Mac OG Pre-Roll (1g) in the Pre-Roll category fell to the second position from its previous top spot in August, reflecting a decrease in sales to 427 units. Premium Live Hash Rosin RSO (1g), also in Concentrates, maintained its third position from August, indicating consistent demand. The Rotating Indica Pre-Roll 2-Pack (2g) entered the rankings for the first time in September, securing the fourth position, suggesting growing interest in this product. Seastone Jelly Breath (3.5g) in the Flower category debuted in the fifth spot, highlighting its emergence in the market.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
